The Health & Wellness Conference & Expo (HWONFEX) 2025 held a gala media premiere at Newport World Resorts’ Vestibule in the Newport Performing Arts Theater, marking the formal start of its eagerly awaited journey to promote holistic well-being and regenerative tourism.
HWONFEX is the Philippines’ pioneering health and wellness trade fair and flagship platform of a growing advocacy that champions healthier lifestyle, supporting national efforts to position the Philippines as a premier global hub for health and wellness.
This conference brings together a diverse network of stakeholders --- from wellness resorts, holistic health providers, and organic farms to sustainability-driven brands and public and private sector organizations --- to foster collaboration, innovation, and inclusive industry growth under the theme “Go & Get Better: Regenerative Tourism Recharges All.”
Featuring chair yoga by Nurture Wellness Village, indigenous sound therapy, and interactive wellness activities from partners like PITAHC, IAM Worldwide, Mwell, Urban Farmers, Nanyang, Nurture Wellness Village, Enjoy Health, Shinagawa, and Zynergia, the program began with an immersive experienceKey speakers set the tone for the afternoon, Newport World Resorts Chief Hospitality Officer John Lucas, who welcomed guests, followed by HWONFEX Co-Founder Noel Dichoso Soriano, who shared the vision behind HWONFEX 2025. WeTAP President Ms. Catherine Turvill also gave an insightful message underscoring the growing synergy between wellness and tourism. DOH Undersecretary Dr. Emmie Liza Perez-Chiong and PITAHC Director General Dr. Ma. Teresa C. Iñigo underscored the role of integrative medicine in creating a healthier nation.
The spotlight on wellness tourism was further amplified by a message from the Department of Tourism (DOT) Director, Dr. Paulo Benito S. Tugbang, emphasizing the Philippines’ position as a rising global wellness destination.
"Healing the Filipino Way," a live ceremony that combined contemporary wellness techniques with traditional healing arts including acupuncture, chiropractic adjustments, and hilot, was a special feature of the program. A 360 Fitness presentation and a Zumba class led by MWell were among the exciting performances at the event that had the audience moving for a healthy body and mind.
Industry leaders came together in a panel discussion titled “Wellness Nation: Empowering Lives, Transforming Futures,” tackling the intersection of wellness, tourism, and economic development. Panelists included Dr. Edwin Bien, MAP Health Committee Chair Racquel Cagurangan, Philippine Association of Nutrition President Hector Maglalang, and Urban Farmers PH President Louie Gutierrez, among others.
A symbolic Digital Wellness Tree activation marked the launch's conclusion and symbolized the cooperation of the public and private sectors as well as wellness advocates in fostering a more sustainable and healthy future. Every branch and leaf represented teamwork in creating a more robust ecosystem for Filipinos' well-being.
With support messages from important partners, such as PHILTOA, represented by Maria Lourdes Japson, HWONFEX 2025 underlines its dedication to advancing the wellness revolution by fusing technology, tourism, and health for a genuinely comprehensive approach.
This pioneering holistic wellness expo is co-presented by the Wellness Tourism Association of the Philippines (WETAP) in partnership with the Department of Tourism (DOT) and the Philippines Institute of Traditional and Alternative Health Care (PITAHC).
It is likewise supported by the Department of Health (DOH), Tourism Promotions Board (TPB), and Philippine Amusement and Gaming Corporation (PAGCOR). The event is organized by Mblessed Travel and Marketing, Inc., and made possible with the support of the following private sector partners:
- Sponsors: IAM Worldwide Corporation as Platinum; MWell and Newport World Resorts as Gold; Enjoy Health, Shinagawa, and Zynergia as Silver
- Event Partners: Philippine Association of Nutrition (PAN), Philippine Chamber of Commerce and Industry (PCCI), Philippine Hotel Owners Association (PHOA), Philippine Tour Operators Association, Inc. (PHILTOA), Philippine Exporters Confederation, Inc. (PHILEXPORT), Ex-link Events, Urban Farmers Philippines JLT Travel & Tours, Digital Circles, Market Social, IQ Capture, Philippine Wild Raw Honey Corporation, SMX Convention Center, Management Association of the Philippines (MAP), Philippine Marketing Association (PMA), and St. Paul University.
- Media Partners: Asian Dragon Magazine, Asian Journal, When in Manila, The Manila Times, Philippine Daily Inquirer, Balikbayan Magazine, Philippine Star, ANC, the ABS-CBN News Channel, and DOOH PH
For inquiries on how to participate, you may reach the HWONFEX Secretariat by email at secretariat@wellnessconfex.com or by phone at (+632) 82471049 or (+63) 09772861594, attention: Ms. Ann. Or message through its Facebook account https://www.facebook.com/WellnessConfex.
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