Tanduay Bacolod Rum Festival with the #NatatagongGaling Online Challenge

“The Rum Festival is not only a celebration of Bacolod’s world-class rum, but also of the creativity and talent of our people. I encourage everyone -- young and old, here in Bacolod and beyond -- to take part in the #NatatagongGaling Challenge and be part of this exciting celebration.” ~Greg Gasataya, Bacolod Mayor 

Get ready to shine! 

As part of the Tanduay Bacolod Rum Festival, which takes place from August 28 to August 31 in honor of global Rum Month, Tanduay is inviting all singers and dancers, whether they are from Bacolod or elsewhere, to participate in the #NatatagongGaling Online Challenge.

Joining is easy:

1. Pick your best song or dance—just make sure it’s in the Facebook, Instagram, or TikTok music libraries. (Singers, we recommend using instrumental or videoke tracks.)
2. Record your 30-second to 1-minute video and give it your all!
3. Post on your socials as a reel or video, tag @Tanduay Rum Festival, and don’t forget the hashtags #NatatagongGaling and #TanduayBacolodRumFestival.

The best entries will be invited to perform LIVE at the Tanduay Bacolod Rum Festival Music Fest Night on August 30 -- your chance to hit the big stage and vibe with the festival crowd.

“This challenge is all about discovering raw, authentic talent. We know so many out there have amazing voices and moves just waiting to be seen. The Bacolod Rum Festival is the perfect stage to let that hidden talent shine.” ~Edzel Ty, Brand Manager, Tanduay Brands International

In 2019, in collaboration with the City of Bacolod, the Tanduay Bacolod Rum Festival was established to honor the city's history of sugarcane cultivation and its intimate connection to rum production.  Now a yearly event, the festival combines cuisine, music, mixology, and art in a dynamic display of Bacolod's inventiveness and culture.  Honoring Tanduay, the world's number one rum, and its close ties to Bacolod and Negros Occidental, the event, which is held in August to commemorate Rum Month globally, has developed into one of the city's most eagerly awaited events.

Don’t just scroll—get in the groove, hit record, and show the world your #NatatagongGaling.

Follow @Tanduay Rum Festival on Facebook, Instagram, and TikTok for updates.