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Saturday, February 16, 2019

Country Bankers Insurance Corporation (CBLIC) "A company with a heart"

“We have made insurance very simple. We are proud to be a Filipino company.  While we offer basic insurance products, we try to be relevant to the market we serve. There have always been hurdles to overcome, but we remain committed to addressing the needs of the common Filipino. Through the years we have proven to be reliable insurers by reaching out to our target market and giving them insurance that works for them. I want our company to be known as a ‘company with a heart,’ and one that can be relied upon to follow through with its commitment. Our promise is to keep delivering what we have pledged to give. We want to continue being known as the company with a heart that can be relied upon. Our products are simple, accessible and important.” ~Geraldine Desiderio-Garcia, Country Bankers Insurance Group (CBIG) Senior Vice President and General Manager

Country Bankers Insurance Corporation (CBLIC) was established on March 28, 1965, founded by Mr. Jose E. Desiderio, Sr.,  as the President. They have made insurance very simple. While they offer basic insurance products, they try to be as relevant as possible to the market where they serve. Insurance helps families cope with life's challenges by ensuring dreams are fulfilled. Country Bankers is simply with a heart and a company that can be relied upon to deliver its commitment. The insurance needs started in rural areas, catering to small and medium business entrepreneurs, farmers, fishermen, and public school teachers - a market that had been untapped in the 60s.


Isa akong apo ng isang magsasaka sa Pangasinan, at ipinagmamalaki ko na ang lolo ko ay isang magsasaka. My grandfather is now 84 years old who had lived and worked all his life on the farm long before I was born. Whenever I visit him and some of our relatives I had this heavy feeling of them having a simple and contented life as if they don't worry anything at all. But I was wrong all along because one of their worries especially when they get old is life after not having the energy no more of working at the farm while buong buhay nila doon sila umasa sa masagana at magandang ani and most of all death, I witnessed how they find ways for a relatives burial because they didn't even had the chance to have their own bank accounts because getting one would cost them money just by accomplishing the requirements alone its like it became their less priorities in life. After being invited last year Country Bankers event I immediately had hope for them they're the ones who came into my mind I was like if I could get their right away and tell them about Country Bankers I would because it's exactly what they need and what they can reach and or afford. The first person I told about the good news is my tatay (grandfather) though he was hesitant already because of his age I also adviced my cousins and other relatives about it the only problem now is educating them about Country Bankers which I am looking forward that Country Bankers would have a program to visit provinces and inform and educate people about having one because it's for them and it's important for them to have one. HINDI PA HULI PARA MAGING INSURED SILA!

This legacy of accessible insurance to low-income Filipinos has been passed on to the Desiderio family third-generation members who are now running the company. At its helm is Geraldine Desiderio-Garcia, Senior Vice President and General Manager of CBIG.


CBIG has 2 subsidiaries: 
  1. Country Bankers Insurance Corporation (CBLIC) - a life insurance provider.
  2. Country Bankers Insurance Corporation (CBIC) - for non-life insurance products. Both have stayed on track in giving Filipinos straightforward and non-intimidating insurance options.
Country Bankers Insurance Corporation micro-insurance products help educate Filipinos on the benefits of insurance by promoting its value to a broader market. A large consciousness on the advantages of insurance is instrumental in protecting disadvantaged Filipinos, who face heavier burdens during times of catastrophe and financial distress.

For several years now Country Bankers Insurance Corporation continues to develop a wide array of insurance plans that are not only practical and relevant but also provide the necessary support for plan holders in times of need.

The Classic Benefit Plan offers insurance protection up to age 96 and is payable in a three-, five-, seven-, or ten-year period. Alalay sa Buhay (ASB), on the other hand, provides renewable one-year insurance to individuals 13-70 years old for only Php 365.00, with natural and accidental death benefits. ASB is also available for families and seniors, with ASB family being renewable up to age 70 for principal insured and covers up to 3 to 5 family members for only Php 750.00 for one unit. ASB for Seniors covers individuals ages 71-80 and offers insurance for one year for only Php 1,000.00 for one unit.


Country Bankers launches 4Ps insurance

Country Bankers Life Insurance Corporation (CBLIC) launches its new insurance product consistent with its mission to serve the needs of rural banks and microfinance borrowers in the countryside.
The CB Kalinga 4P’s Program provides a wide range of benefits for an annual amount of P150:
  • Death (P5,000)
  • Accidental Death and Permanent Disability (P15,000)
  • Accidental Medical/Reimbursement (P2,000 max.)
  • Daily Confinement (P200/day max. of 30 days)
  • Instant Abuloy (P500)
  • Fire and/or Lightning Assistance (P3,000)

An option for a six-month coverage for the principal insurer is also available at Php 75.00.
Reaffirming its commitment as a true ally to Filipino families, CBLIC, now on its 54th year, provides relevant and affordable products that clients can easily understand and appreciate. Under 4Ps, Family Packages are also available for an annual fee of only Php 250.00, a Principal would have his/her Spouse and a maximum of 3 children enjoy insurance benefits.

A Principal’s Spouse could avail of:
  • Death Benefit (Php 5,000.00)
  • Accidental Death and Permanent Disability (Php 15,000.00)
  • Daily Confinement Benefit (Php 200.00/day)
  • Instant Abuloy (Php 500.00)

His/her children (max of 3) would enjoy:
  • Death Benefit (Php 1,000.00)
  • Accidental Death and Permanent Disability (Php 2,000.00)
  • Instant Abuloy (Php 250.00)

Six-month coverage for Family Packages are also available at Php 125.00 premium.
A full service insurance provider of life insurance products, CBLIC is a subsidiary of Country Bankers Insurance Group (CBIG).

Country Bankers Insurance Corporation (CBIC), a subsidiary of CBIG, has expanded its fire insurance portfolio to make sure that all homeowners’ requirements are covered. CBIC continues to come up with innovative products to answer to every insurance need of the individual consumer.

Country Bankers Insurance Corporation ceaselessly works on ways to innovate its products, to better serve the market it now has, and further expand its reach. As Country Bankers Insurance Corporation continues to evolve as a company, it remains true to its core values - sincere, dependable service to farmers, fishermen, small and medium business owners, employees, and teachers, mostly from rural areas. Country Bankers Insurance Corporation remains an able ally to Filipinos seeking security for themselves and their families, through its life and nonlife products.

For inquiries, visit us at Country Bankers Centre, 648 T.M. Kalaw, Manila or call us at tel. nos. 523-8611 for life insurance and 524-0621 for nonlife insurance. For more info please visit Country Bankers website http://www.countrybankers.com and Facebook Page https://facebook.com/CBLIC.CBIC.

Who says life insurance is always costly? Hindi naman kaylangan palagi ng malaking halaga para maging sigurado ka. Sa Piso kada araw, insured kana.



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