Tuesday, November 28, 2017


"We have been doing this for four years, and we can't be more grateful for the non-ceasing support and cooperation of all our partner bloggers and brands. We hope this event helps all of you in your respective endeavors and contribute to the success of both the brands and the bloggers." ~Hudson Pelayo, Group Operations Manager of FAME Inc.

Friendly Alliances and Media Expressions (FAME) Inc., publisher of ZEN Health, Travel Plus, Health and Lifestyle, and DiabetEASE magazines, once again gathered the industry's top bloggers, YouTubers, and social media influencers for the yearly Blog Spot: Holiday Treat held on November 21, 2017 at Focus 7, Green Sun, Makati City. This year's Blog Spot: Holiday Treat event brings bloggers and various brands from different industries such as: Fitness, Wellness, Health, Lifestyle, Fashion, Beauty, Travel, Technology and many more.

Two years ago, the ZEN Health magazine was re-launched as an official online publication, which reaches out to every empowered, modern-day Filipina. The magazine provides evidence-based facts on women’s health and insightful lessons from empowering real-life stories of women around the country. It helps the readers discover a different approach to staying positive, happy, and empowered in everyday living.

Brands who participated in this year’s
Blog Spot: Holiday Treat are:

Glupa, the world's first glutathione plus papaya formula patented brand, promises to lighten the skin's complexion while addressing other skin concerns and acting as defense against free-radicals.
Glupa founder and CEO Aiza Diuco talking about being an empowered woman during the Blog Spot: Holiday Treat 2017.

Roche's Accu-Chek - Roche Diabetes Care introduced the new Accu-Chek Instant blood glucose monitoring system in Philippines. The system is designed to provide a truly effortless and accurate solution for patients.
Rakso Air Travel and Tours

Uncle Tetsu Sweets Shop Philippines
Uncle Tetsu Megamall Franchise Owner Mitzi Uy
Creative Bakers
Creative Bakers Company Inc. President and CEO Walter Co

Trianon International’s Sleepwell

Infused with active ingredients made of pure fish oil and Vitamin A, Skinmate Shark Oil guarantees to address skin problems such as pimples, blackheads, whiteheads, blemishes, freckles, and age spots effectively.

Margaret Philippines
Margaret Philippines founder and CEO CJ Dacalos

Golden Acres Food Solutions
 Prima Taste Representative Jhun Reyes
Philippine Daily Inquirer
Inquirer Mobile Representative Godfrey Santos discussing about the advantages of the news smartphone app 

Green Sun Hotel
Res Toe Run
Trampoline Park
Climb Central
Fashion Smile
Detail Makeover

The exclusive blogger event was graced by online personalities of various niches, including travel, lifestyle, beauty, fashion, food, and health and wellness.
Charlotte Punzalan, Business Unit Head of FAME Inc.

The activity was conducted as an early Christmas treat for the partner bloggers in order to acknowledge and celebrate the impact they're making on the current trend in the digital media.
FAME Inc. Business Unit Head Charlotte Punzalan, Group Operations Manager Hudson Pelayo, YouTuber Manuel Flores, otherwise known as Apotipoti, FAME Inc. Staff Faye Rosanes and Ola Gelle during the raffle segment of Garmin Philippines.

Born out of a doctor’s passion, FAME Inc. was established with the utmost purpose of promoting holistic health and wellness. Over the years, the publishing company has become the exemplary firm in providing trusted medical information through the efforts of its founder and very own Editor-in-Chief and Publisher, Dr. Rafael R. Castillo, a sought after cardiologist by profession. Its flagship publication, Health & Lifestyle (H&L) magazine, provides doctors and healthcare professionals with compelling breakthroughs on the medical field and research. It also features doctors harnessing their talents and their heartfelt stories that move and guide the readers in their daily lives.
FAME Inc. staff and Blog Spot: Holiday Treat 2017 organizers Gelyka Ruth Dumaraos and Donna Pahignalo with Inquirer Mobile Representative Godfrey Santos.

Pursuing its commitment to unfold a healthful nation, FAME had ventured out into the commercial side and transpired with its second publication, the DiabetEASE magazine. It aims to serve the lay with valuable information on diabetes and its complications and broaden awareness on the better management of the disease, which has affected the lives of millions of Filipinos.
FAME Inc. Business Unit Head Charlotte Punzalan, Creative Bakers Company Inc. president and CEO Walter Co, Uncle Tetsu Megamall Franchise Owner Mitzi Uy, and Inquirer Mobile Representative Godfrey Santos at the Blog Spot: Holiday Treat 2017 held on November 21, 2017 at Green Sun Hotel, Makati City.

Not long after, the publishing company showcased the beauty of the country’s treasured islands as well as international tourist destinations through the Travel Plus magazine—a travel and trade magazine encouraging its readers to discover and dig deep into the culture of different places across the globe.
FAME Inc. staff and organizers of the Blog Spot: Holiday Treat 2017.

Two years ago, the ZEN Health magazine was re-launched as an official online publication, which reaches out to every empowered, modern-day Filipina. The magazine provides evidence-based facts on women’s health and insightful lessons from empowering real-life stories of women around the country. It helps the readers discover a different approach to staying positive, happy, and empowered in everyday living.

Representatives from different brands were also present at the event to join the bloggers in celebrating the Yuletide season. FAME Inc., through the Blog Spot: Holiday Treat, aims to become the medium in connecting these individuals to further strengthen the ties between the blogging and the business industry that paves the way for a possible collaboration that can benefit their readers and followers.

The event also featured booth exhibition and raffle prizes and giveaways prepared by the partner brands for the bloggers.

About FAME Inc.
FAME INC. is the publisher of Health and Lifestyle, DiabetEASE, ZEN Health, and Travel Plus magazines. It aims to promote good health, healthy lifestyle, sound Christian values, and professional excellence among doctors, healthcare professionals, legislators, and the laymen.

Monday, November 27, 2017

The most celebrated MOA Grand Festival of Lights

The brightest, the biggest, merriest and most awaited holiday lights parade of the year with Sta and his magical friends at the most celebrated MOA Grand Festival of Lights.

What is Christmas without Christmas lights and what is a big mall without a parade of lights. Now, in its 9th year last November 25, 2017, at SM Mall of Asia at North & South Arcades. A lot of shoppers and family malling and strolling around witnessed such a beautiful parade of lights only at SM Mall of Asia.

Six of the top floats decked with colorful dancing lights are ready to enchant mall goers and bring awe to all kids at heart.

The best part is the spectacular fireworks that everyone got their attention on and lift their head up where all the magic is happening at that time, I myself is at awe while watching the fireworks and dancing lights.

What is being highlighted during the event are:
  • MOA Grand Festival of Lights floats
  • 2017 MOA Christmas Characters
  • Parade Show and Performances from over 60 Christmas characters
  • Welcoming Santa Claus at the last float

Parading with this captivating float is an entourage of Christmas dancers and characters clad in glowing costumes, all prancing to your favorite holiday tunes. Together with the SM Store, SM Hypermarket, Toy Kingdom, Ladies Choice, PLDT, and SMART, this year's festivity is set to be the most memorable parade ever.

This much-buzzed-about holiday float parade boasts of one of a kind Christmas story featuring Santa and his magical friends as they bring the magic of the season to life.

It was also such a great evening meeting Santa's magical friends such as:
  • Leo the Lion
  • Cyril the Squirrel
  • Ellie the Elephant
  • Benny the Bunny
  • Gerry the Giraffe
  • Hailey the Hippo
  • Mackey the Monkey
  • Hanna the Panda
Staying true to the promise of being the best destination for families and friends this Christmas season, SM Mall of Asia has so much in store for all holiday revelers. This season also marks longer mall hours peppered with awesome activities like its holiday display featuring the country's tallest indoor Christmas tree, Santa Mail where kids can send wishes to the North Pole, Santa Meet and Greet, and the spectacularFireworkss Display.

This season, everyone will experience the joys of Christmas with the much-awaited annual Grand Festival of Lights Parade. MOA's Royal marching band, MOA character appearances, Santa meet and greets and of course, spectacular fireworks display set to music.

Catch the magic as it makes its way to December 2, 9, 16, 23, and Christmas Day. Like SMMALLOFASIAOfficial on Facebook to stay updated on the many activities and surprises that await you this holiday season and be sure to be there all weekends of the Christmas month, as SM MALL OF ASIA invites all to Believe in the Magic of Christmas!

It was indeed a brightest, the biggest, merriest and spectacular Christmas lights and parade at SM Mall of Asia.


"We are happy to be working with DTI o this project which will enable CityMalls across the country to be the breeding ground of micro entrepreneurs from different provincial parts of the Philippines as we expect that through this project these micro entrepreneurs could eventually progress from micro to small, to medium, and eventually to large entrepreneurs in the future. This Go Lokal project of helping the small entrepreneurs is personally special for me because few years ago I myself was also once an SME start-up probinsyano entrepreneurs. We are pleased to be working with the DTI on Go Lokal!. With CityMalls across the country serving as the platform for helping micro entrepreneurs from the region, we are confident that through this project, these micro entrepreneurs cn eventually grow and expand their businesses not just locally but globally as well." ~Edgar "Injap" Sia II, DoubleDragon Properties Chairman

DTI and CityMall open "Go Lokal" Shop in CityMalls Nationwide last November 25, 2017, at CityMall. The DTI "Go Lokal" program aims to provide mainstream market access for the best of micro, small and medium entrepreneurs (MSMEs) from the various regions of the Philippines.

Go Lokal! is a retail concept store that showcases the quality and innovative artisanal Philippine products, crafted, designed, and produced by the country's micro, small, and medium enterprises (MSMEs) from indigenous materials. These products received extensive product development assistance from the Product Specialists of the Design Center of the Philippines, a unit of the DTI. CityMall is owned by publicly listed real estate firm DoubleDragon Properties, the property arm of Mang Inasal founder Edgar “Injap” Sia II and Jollibee Foods Corp.

I remember during my elementary days in school I used to sell yema during recess to my classmates and it was always been sold out. Looking back if only those huge gigantic malls accepted local sellers or entrepreneurs I bet there could have been a lot of business owners who had shown their products if only they were given a chance to showcase and sell without a super high cost of putting it in big malls.
"Maximizing everyday exposure in mainstream markets like CityMalls nationwide will raise the chances of success for many amazing MSME products. These products would no longer be limited to short term exposure in trade fairs. we are thankful to CityMall and the DoubleDragon group under the leadership of Mr. Injap Sia and Mr. Tony Tan Caktiong for their full support to this pioneering program of President Duterte and the DTI." ~Ramon Lopez, DTI Secretary

Now a lot of Millennials have all the opportunities to earn in their simple way with the help of DTI's 'Go Lokal' program. The chain of 'Go Lokal' shops will showcase the next generation of high quality and unique Filipino products from each town.

CityMall is the latest mall operator to partner with the Department of Trade and Industry (DTI) for their Go Lokal! The program, with the inauguration of its Go Lokal! outlet:
  • CityMall-Anabu in Imus
  • Cavite CityMalls around the country including as far as Boracay in Visayas and Cotabato in Mindanao

Here are some of the local products:

CityMall looks towards opening 100 CityMalls by 2020 in provincial Luzon, Visayas, and Mindanao. The project is intended to help micro-entrepreneurs around the country.

CityMall's relevance in the provincial areas is becoming more and more evident as we move forward, driven by two ongoing transitions:

  1. the organic shift from traditional retails to modern retail in the Tier3 provincial areas of the country.
  2. The noticeable penetration of e-commerce in the Tier1 urban areas of the country. In parallel, these two transitions are expected to make expansion into CityMalls more and more critical to modern retail tenants seeking to hedge its exposure against the disruptive digitalization of the retail environment in Metro Manila.

For everyday, ALL YOU NEED is CityMall.