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Saturday, May 27, 2023

Tang Gives Snackspo for Summer

“Tang has been a staple for family meals for many years because Filipinos see the value our brand offers their lives with our delicious taste and affordable nutrition. Our brand now has more Vitamins C, D and Zinc compared to our previous formulation, that benefit the entire family. Apart from being enjoyed in homes, Tang also has the versatility to help business owners like carinderia and restaurant owners to provide something new to their patrons. Tang can be a partner of these small and medium business by providing snacks inspiration and providing ingredients which are useful to their businesses.” ~Criselle Villafuerte, Category Manager for Beverages of Mondelēz International



  • Tang Offers 20 Flavors for a Refreshing and Flavorful Season 
  • At Home or for your Business, Mix Tang for Delicious Refreshment 

The Philippine summer months are commonly from Spring to May, yet this tropical nation encounters the warm intensity of the sun consistently. As familiar as the heat is to the Country, there’s only one brand that Filipinos trust when it comes to fruity and flavorful refreshment, that’s Tang! The number one powdered beverage in the country is a standard drink during the hot months because of its delicious fruit taste, with 20 flavors to choose from. It also offers affordable nutrition, with Vitamins C, D and Zinc in every glass of Tang. What’s more, Tang’s deliciousness can be enjoyed not only at home but can also be used for your business to provide refreshment to your customers! 




Tang has been serving delicious refreshments to Filipinos for more than 51 years, and he knows what works. Even though the company has been aware of the preferences of Filipinos for five decades, it continues to develop new and delightful flavors that everyone can enjoy. Today, its 20 flavors include tangy citrus flavors, delightful berry flavors, truly Pinoy flavors, and even fruit and vegetable combinations. They cater to all tastes. Every glass of any of these contains vitamins and minerals to provide nutritious food at a price that moms and kids can afford.


TANG Summer Flavors Recipe








Consumers Always Want Something New… from their Favorites 

Tang’s parent company is Mondelēz International, a global leader in snacks. To strengthen the Company’s leadership in snack-making, it undertakes an annual survey on snacking trends globally called The State of Snacking. Now on its fourth year, the State of Snacking Survey offers new insights on what consumers want for their snacks and more importantly, why they snack. According to the survey, 71% of consumers around the world snack at least twice a day.

What’s more consumers are eager to find new snacks with over half saying they need more "snackspo" (or snack inspiration) in their life, especially millennials and Gen Z. Some 74% of consumers would also make a point of getting a new snack flavor as soon as it comes out. Lastly, familiar snacks appear to be particularly important in the current post-pandemic environment. Two-thirds (65%) agree they prefer brand name snacks to store brand or generic ones. 
Tang for Home and Your Business 




For carinderia and restaurant owners, you can order Tang in bulk for your business needs by contacting phconsumercare@mdlz.com or following this link. Tang also offers various recipes from mixed drinks to desserts, which you can serve to your patrons to refresh and delight them this summer and all year round. Just follow the Tang Facebook page for recipes and more. Contact the Mondelēz International Sales team to find out how Tang can be part of refreshing your customers today. 



















About Mondelēz International
Mondelēz International, Inc. (Nasdaq: MDLZ) empowers people to snack right in over 150 countries around the world. With 2021 net revenues of approximately $29 billion, MDLZ is leading the future of snacking with iconic global and local brands such as OREO, belVita and LU biscuits; Cadbury Dairy Milk, Milka and Toblerone chocolate; Sour Patch Kids candy and Trident gum. Mondelēz International is a proud member of the Standard and Poor’s 500, Nasdaq 100 and Dow Jones Sustainability Index. Visit www.mondelezinternational.com or follow the company on Twitter at www.twitter.com/MDLZ.

About Mondelez Philippines 
Mondelez Philippines, Inc. has been providing consumers with delicious snack products for the past 60 years - since 1963. Its product portfolio includes Tang powdered beverages, Eden cheese, mayonnaise and sandwich spread, Cheez Whiz spread, Oreo cookies, Tiger energy biscuits, belVita breakfast biscuits, as well as Toblerone and Cadbury Dairy Milk chocolates. The company employs about 450 people in the Philippines, with a manufacturing facility in Parañaque City. Visit https://ph.mondelezinternational.com/home





Friday, May 26, 2023

Samsung Unveils the Premium, Redefined: The 2023 Neo QLED 8K, Samsung OLED, and the Updated Q Soundbar Have Arrived


Samsung Unveils the Premium, Redefined: The 2023 Neo QLED 8K, Samsung OLED, and the Updated Q Soundbar


Prepare to have your senses electrified and your entertainment experience transformed as Samsung reveals the upgraded Q Soundbar, Samsung OLED, and the much-anticipated debut of the 2023 Samsung Neo QLED 8K in the Philippines. These innovative products combine the most recent technology and creativity to take your home entertainment to astounding new heights.

Samsung redefines yet again premium home entertainment. The flagship lineup brings more wow than ever to the home, further solidifying Samsung's position as the #1 global TV brand.


2023 Neo QLED 8K: Your Ticket to Visual Extravaganza

Samsung Unveils the Premium, Redefined: The 2023 Neo QLED 8K, Samsung OLED, and the Updated Q Soundbar


The 2023 Samsung Neo QLED 8K is the pinnacle of visual perfection. Get ready to be blown away by its sheer brilliance. This top-of-the-line screen provides an unparalleled immersive viewing experience by combining cutting-edge technology with stunning design.

Quantum Dot technology is featured in the Neo QLED 8K, which produces a kaleidoscope of vivid, true-to-life colors in real 8K resolution, the highest resolution currently available on the market. Bringing your favorite content to life and putting you right in the middle of the action, every shade pops out with clarity and accuracy like no other. From the hypnotizing scenes of nature narratives to the dangerous visuals of blockbuster motion pictures, everything about delivered with shocking authenticity.

However, it does not end there. The Neo QLED television additionally includes Smaller than normal Drove backdrop illumination, giving uncommon differentiation and accuracy. Prepare to be mesmerized by the vivid whites and deep blacks that bring out every scene's most subtle details. With exact profundity and momentous clearness, you'll feel like you've ventured into a totally different universe of diversion.

The Neo QLED 8K TV lets you enjoy a cinematic experience from the comfort of your own home. Every color, texture, and detail is brought to life in movies and television shows, providing an unparalleled level of realism. As if you were there right in the middle of the action, feel the excitement and emotions. Whether you're a film fan, a games devotee, or a gaming enthusiast, this television is your passage to an extraordinary diversion venture.


Samsung OLED TV: Gaming and Beyond, Redefined

Samsung Unveils the Premium, Redefined: The 2023 Neo QLED 8K, Samsung OLED, and the Updated Q Soundbar


Introducing the newest addition to the Samsung TV lineup, the Samsung OLED TV. This TV is a powerhouse that takes your gaming experience and beyond to unprecedented levels.

Featuring OLED technology made better with Neural Quantum Processor 4K, the Samsung OLED TV delivers perfect blacks and infinite contrast, ensuring that every detail is brought to life with exceptional clarity and depth. From the vibrant colors of fantasy worlds to the eerie shadows of dark corridors, this display immerses you in a visually stunning experience that ignites your imagination.

Introducing the newest addition to the Samsung TV lineup, the Samsung OLED TV. This TV is a powerhouse that takes your gaming experience and beyond to unprecedented levels.

Featuring OLED technology made better with Neural Quantum Processor 4K, the Samsung OLED TV delivers perfect blacks and infinite contrast, ensuring that every detail is brought to life with exceptional clarity and depth. From the vibrant colors of fantasy worlds to the eerie shadows of dark corridors, this display immerses you in a visually stunning experience that ignites your imagination.

The Samsung OLED TV is armed with top features that set it apart from the competition, especially in gaming. With 144Hz refresh rate, this TV’s lighting-quick response times and an incredibly low input lag ensure that your commands are executed with precision, giving you the edge over your opponents. Immerse yourself in the heart-pounding action with smooth gameplay and fluid motion that keeps up with even the most demanding gaming sessions.

With the Samsung OLED TV, gaming becomes an immersive adventure like never before. Feel the adrenaline rush as you dive into virtual worlds with lifelike visuals and seamless gameplay. The TV's superior gaming features ensure that you stay ahead of the competition, providing an edge that truly elevates your gaming prowess. But it's not just about gaming—experience a whole new level of entertainment with the Samsung OLED TV, as it delivers stunning visuals and exceptional performance for all your favorite content.


Samsung Q Soundbar: Complete Your Home Cinema Experience

Samsung Unveils the Premium, Redefined: The 2023 Neo QLED 8K, Samsung OLED, and the Updated Q Soundbar


To complement the breathtaking visuals of the Neo QLED and OLED TVs, Samsung presents the updated Samsung Q Soundbar with wireless Dolby Atmos. Elevate your audio experience and immerse yourself in rich, cinematic sound that fills every corner of your room.

The Q Soundbar is designed to deliver unparalleled audio quality, featuring advanced audio technologies that bring movies, music, and games to life. Samsung’s signature Q-Symphony feature is improved with Neural Quantum Processor to finely separate voice from content background sounds. This gives you clear and dynamic sound effects optimized for every scene. With its True 11.1.4 channel speakers  and immersive soundstage, you'll feel like you're sitting in the middle of a movie theater or a live concert. 

The Samsung Q Soundbar is the perfect companion to the Neo QLED or OLED TV, completing your home cinema experience. Whether you're enjoying a movie night with friends, hosting a gaming session, or simply relaxing with your favorite playlist, the Q Soundbar enhances every moment with its immersive sound with harmony created from up to 22 channels. Say goodbye to dull, flat audio and welcome a wow theater experience of captivating sound that transports you into the heart of the action.

The 2023 Neo QLED 8K, Samsung OLED TV, and the updated Q Soundbar represent the pinnacle of home entertainment. Immerse yourself in stunning visuals, lifelike colors, and immersive sound as you embark on a journey of extraordinary entertainment. Whether you're a cinephile, a gaming enthusiast, or a music lover, Samsung's latest offerings will redefine the way you experience your favorite content.

In celebration of this launch, Samsung is providing a one-year premium access to Disney+ when you purchase a 2023 Neo QLED or Samsung OLED from May 22 to June 30, 2023. Visit any authorized Samsung retailer or Samsung.com to purchase. For more information, please visit www.samsung.com/ph.

For the latest news, please visit the Samsung Newsroom at http://news.samsung.com.

















About Samsung Electronics Co., Ltd.
Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, and memory, system LSI and LED solutions. 

Wednesday, May 24, 2023

Gather Stars and Win the New TCL C645



Invite your friends to light up all the stars and win big! Finally, the stars are within reach, and TCL enables you to reach for the star to fulfill your dreams!

Brace yourself for an epic surprise as TCL Electronics, a leading brand in consumer electronics and TV manufacturing, lets you gather the stars and light it up to win some awesome prizes this season with the “Gather the Stars and Win C645 Promo.”

Calling all game fanatics, this is your chance to enjoy vivid color and vigorous life to your TV screens and win the most awesome C645 TV. That’s not all, TCL is also giving exciting products like the newest C645 QLED TV, S522W Soundbars and Breeva A2 Black Air Purifiers for lucky winners.


Want to join? Then follow these easy steps:
  1. Download the TCL Home App thru Apple or Google Play Store and register/log in, or sign up to their TCL account thru the TCL Website/TCL TV.
  2. Participants must click each step to light up the first 3 stars and invite a friend to light up the fourth star. Participants need to take a screenshot and save their number page.
  3. TCL will select 10 participants randomly and announce the winners on the TCL's Facebook page on June 24, 2023. 
  4. In order to claim their prize, winners must email TCL at marketingph@tcl.com within 72 hours with their full name, residential address, phone number, and a screenshot of their number page.

Experience brilliance like never with TCL C645 QLED TVs with exceptional picture quality and immersive features. The TCL C645 Color Master is part of the groundbreaking C Series line together with C745 Game Master and C845 All Around Master giving the users a brilliant experience like they’ve never had before. 

The TCL C645 and the other C models C646 & C647 will be exclusively available at the different TCL dealers nationwide.

TCL’s Gather the Stars and Win C645 Promo is ongoing from May 24, 2023 until June 24, 2023.

To join, log on to the TCL UGC Promo Page. For more updates about the TCL UGC Promo, visit TCL’s official Facebook page or go to  https://www.tcl.com/ph/en














About TCL Philippines:
TCL Electronics (HKG:1070) is a fast-growing consumer electronics company and a leading player in the global TV industry. Founded in 1981, it now operates in over 160 markets globally. TCL specializes in the research, development, and manufacturing of consumer electronics products ranging from TVs, audio, and smart home appliances. Visit the TCL home page at https://www.tcl.com/ph/en

Greenwich Introduces Pizzawrap with Spam Hawaiian and more

“Our Pizzawrap offers the same delicious goodness as our overloaded pizza offerings. This innovative handheld snack is perfect for individuals who like to savor their me-time and enjoy their solo moments over good food!” ~Ali De Torres, Greenwich’s Head of Marketing


Your ultimate pizza me-time snack is finally here—the Greenwich Pizzawrap! The Delicious, Savory Me-Time Snack Starts at only P59.

A wrap that’s masarap? Pizzawrap is a blend of your favorite pizza toppings wrapped in a pizza crust. Available in Ham & Cheese and Chorizo Pepperoni. 

Greenwich–the number one pizza chain in the country—is launching a delicious, savory snack that is both hearty and handy, and definitely awesome for solo munching! Presenting: Pizzawrap!

Taste its Spam Hawaiian for only P99. This new pizza creation features a great-tasting savory Spam-filled filling in a freshly baked crust that will surely satisfy your pizza craving in a new way.

The new Greenwich Pizzawrap is also available in Ham & Cheese (P59), which is a classic Greenwich flavor with loads of ham and cheese for that meaty, ooey-gooey experience. It also comes in Chorizo Pepperoni (P99) flavor—a blend of pepperoni and smoky chorizo, and two types of cheese, which is perfect to complete your exciting solo adventure! 

All Pizzawrap flavors will be available in all Greenwich stores in Luzon and Metro Manila starting this May 26. This will also be available in greenwichdelivery.com, GrabFood, and foodpanda. Order now, kabarkadas!

For more information, visit Greenwich’s official Facebook page, Greenwich Barkada, or message Greenwich Barkada on Facebook Messenger. You may also order at greenwichdelivery.com, #5-55-55 📞, GrabFood, and foodpanda.














About Greenwich 
Greenwich’s story began in 1971 as a small, family-owned store selling a selection of pizzas at the then Greenhills Commercial Center. As the brand’s pizzas grew in popularity, Jollibee Foods Corporation (JFC) took notice. In 1994, JFC acquired majority shares in Greenwich, infusing what was a family business with industry-leading competitiveness. New pizza variants and a variety of products were introduced through the years, creating a reputation for Greenwich as a maker of mouthwatering pizzas and pastas for the Filipino “barkada.” Today, Greenwich is the country’s biggest pizza and pasta chain with over 270 stores and counting, and home of the best-selling Hawaiian Overload®, All-in Overload®, and Lasagna Supreme®. 

Tuesday, May 23, 2023

The Coffee Bean & Tea Leaf® Malaysia opens 150th café

“The opening of our 150th café in Malaysia, which adds to the brand’s expanding footprint of over 1000 cafés across 20+ countries globally, signifies Jollibee Group’s commitment to the accelerated growth of The Coffee Bean & Tea Leaf® brand. Malaysia is home to the brand’s third-largest café network in Asia, and with the support of its people, customers, and the Malaysian community, we hope to bring the authentic coffee and tea experience to even more places in the country.” ~Ernesto Tanmantiong, President and CEO of Jollibee Group
The Coffee Bean & Tea Leaf ® Malaysia’s 150th Café features a spacious floor area of 2,800 square-feet which houses a large seating area that can accommodate up to 110 customers and visitors.


As The Coffee Bean & Tea Leaf® Malaysia opens its 150th café in its newest location at Sierra Fresco, Puchong, Malaysia, The Jollibee Group celebrates another important milestone. The Jollibee Group-owned brand, which is based in Malaysia's Selangor, a major economic center, is making great strides in fulfilling its promise to provide the greatest coffee and tea from around the world. 

In 1997, The Coffee Bean & Tea Leaf® Malaysia opened its first café in the KL Plaza in Kuala Lumpur. Since then, the company has steadily increased its presence in the nation. The brand's prosperity highlights its enduring spotlight on serving legitimate, various kinds of espressos teas from various pieces of the globe-utilizing just elements of the greatest quality-and hoisting the client experience through consistent advancement.

Ernesto Tanmantiong, President and CEO of Jollibee Group, said this is a milestone moment for the brand and is a testament to the brand’s commitment to innovation and growth: 


The Coffee Bean & Tea Leaf® Malaysia opened its 150th café in its new location in Sierra Fresco, Puchong, Malaysia. The Jollibee Group-owned coffee and tea brand is committed to bringing the world’s authentic flavors to Malaysians across the country.


While innovation remains a key focus for the brand, The Coffee Bean & Tea Leaf® Malaysia plans to further enhance customer accessibility by expanding its drive-thru services. Through this, the brand aims to provide a better on-the-go experience for more customers.
“This is an exciting time in our growth story as we build on our strong legacy to become a modern global coffee & tea house that allows people to see the world in new ways through new flavors and experiences. Asia remains a focus for our expansion where we continue to see strong demand for specialty coffee and tea.” ~John in de Braekt, CEO of The Coffee Bean & Tea Leaf® Brand

The café’s modern interior design takes on an open space concept, with arches featured prominently in its architecture.


While innovation remains a key focus for the brand, The Coffee Bean & Tea Leaf® Malaysia plans to further enhance customer accessibility by expanding its drive-thru services. Through this, the brand aims to provide a better on-the-go experience for more customers.

Mohamed Amar Shah, Managing Director of The Coffee Bean & Tea Leaf® Malaysia shared: “Ever since we made Malaysia our home with its first The Coffee Bean & Tea Leaf® café back in 1997, we have continued to uphold our commitment to delivering a unique experience in every cup or on every plate. In turn, we are grateful to have our passion reciprocated by Malaysians, who continue to support us in making our cafés a space of community.”

The Coffee Bean & Tea Leaf® Brand’s expansion forms part of the Jollibee Group’s vision to be one of the top five restaurant companies in the world. To learn more about The Coffee Bean & Tea Leaf® Malaysia, visit www.coffeebean.com.my. To learn more about Jollibee Group, visit www.jollibeegroup.com.

To learn more about Jollibee Group, visit www.jollibeegroup.com















About Jollibee Group 

Jollibee Foods Corporation (JFC, also known as Jollibee Group) is one of the fastest-growing restaurant companies in the world. Its mission is to serve great-tasting food and bring the joy of eating to everyone through its 16 brands with over 6,500 stores across 34 countries including the Philippines, United States, Canada, the People's Republic of China, United Kingdom, Vietnam, United Arab Emirates, and Australia. 

The Jollibee Group has eight wholly owned brands (Jollibee, Chowking, Greenwich, Red Ribbon, Mang Inasal, Yonghe King, Hong Zhuang Yuan, Smashburger); four franchised brands (Burger King, Panda Express, and Yoshinoya in the Philippines, and Tim Ho Wan in certain territories in China); 80% ownership of The Coffee Bean and Tea Leaf; 60% ownership in the SuperFoods Group that owns Highlands Coffee; and 51% ownership of Milksha, a popular Taiwanese bubble tea brand. 

The Jollibee Group, through its subsidiary Jollibee Worldwide Pte. Ltd. (JWPL) owns 90% participating interest in Titan Dining LP, a private equity fund that owns the Tim Ho Wan brand. The Jollibee Group has a joint venture with the THW Group to open and operate THW restaurants in Mainland China. It also has a business venture with award-winning Chef Rick Bayless for Tortazo, a Mexican fast-casual restaurant business in the United States.

The Jollibee Group has launched its global sustainability agenda dubbed Joy for Tomorrow, which aims to strengthen the company’s commitment to sustainable business practices. The agenda centers on the key pillars of Food, People, and Planet, and consists of 10 focus areas namely: food safety, food quality, nutrition & transparency, employee welfare, farmers livelihood, community support, good governance, packaging & recycling, waste reduction, and energy & water efficiency. Each focus area sets goals and initiatives that contribute and align with the United Nations Sustainable Development Goals (UN SDGs).

The Jollibee Group was named the Philippines' most admired company by the Asian Wall Street Journal for ten years. It was also honored as one of Asia's Fab 50 Companies and among the World's Best Employers and World’s Top Female-Friendly Companies by Forbes. The company is also a two-time recipient of Gallup’s Exceptional Workplace Award, making it the only Philippine-based company to receive the distinction. 

Nicotine Pouches: A safer alternative to smoking?

Nicotine Pouches


The demand for nicotine pouches is growing in various European and American nations, and market analysts predict significant market growth for this product by 2028. 

Adult smokers in the Philippines are still looking for various ways to smoke, which has increased demand for Reduced Risk Products such as e-cigarettes or vapes. Is there a chance that nicotine pouches could serve as a lower risk alternative or complement for adult smokers in the Philippines given the market's desire in goods that reduce the risks associated with smoking combustible tobacco?


Nicotine Pouches in the Philippine Market
The availability of nicotine pouches in the local market is still limited. Access of Filipino adult smokers to these non-combustible products is restrained to independent shops that carry mostly Swedish nicotine pouch brands like 77, Helwit, ICE, Klint, Loop, Nordic Spirit, and Paz.

Understanding the prospective risk reduction of nicotine pouches may eventually entice Filipino adult smokers to consider this nicotine product as a convenient and practical choice.


A Look into Nicotine Pouches
Nicotine Pouches offer a modern and unique nicotine experience when smoking or vaping is constrained. A nicotine pouch comes in a soft, white pillow pouch made from plant-based fibers and gum base that houses nicotine extracted from tobacco leaves and flavor blends using food-grade ingredients. 

Each pouch is discreet and simple to use – it is placed between the upper or bottom lip and gum, depending on which will be a more comfortable fit. One can enjoy the nicotine experience on any occasion for a maximum of 60 minutes, lessening the prohibitions of using the product – in one’s commute, while working, or during socializing occasions. 

Because nicotine pouch is non-combustible making it free of smoke, vapor, and smell, the product lessens the ingestion of and exposure to harmful chemicals found in burned tobacco products. 

Despite this, it's still critical to recognize any potential negative effects of nicotine pouches. First-time users of nicotine pouches may still suffer some nausea and lightheadedness, even though experienced smokers and vapers are used to the side effects of smoking combustible tobacco or using e-cigarettes. 

Despite the fact that nicotine, a highly addictive drug, is present in the product, nicotine pouches nonetheless present a positive argument for being a healthier alternative to or addition to smoking. 


Friday, May 19, 2023

Using Skin Poem Hydrating and Brightening Mist this summer, give your skin a little bit of goodness!



This summer's humidity and muggy air make it necessary to seek for something cool. Drinking lots of water is a good rule of thumb, but what else can we do to combat the oppressive heat of the season?  When we go outside, our skin will be the part of us that feels the heat the most. Our skin during the summer is susceptible to irritation and pain in addition to being sweaty. The good news is that I have just discovered the ideal hydrating mist that is suitable for all skin types. In addition, this moisturizing and brightening mist from Skin Poem also has a cooling effect that will undoubtedly bring a dash of goodness to your complexion this summer.




Before we dive into the good effect of this product, allow me to commend its packaging. At first, I thought the packaging is just like a typical bottle of mists that I already tried before that’s made out of plastic. But this hydrating and brightening mist was made out of black tinted glass, so aside from being sustainable, the tinted glass bottle also protects the product’s ingredients from the sun damage.

What I liked too about the packaging is the poetry that’s included. As someone who has an interest in beauty and skincare all my life, I am used to seeing products that have only ingredients lists, and the instructions written on them. But for Skin Poem’s Hydrating and brightening mist, it has poetry; a perfect reminder to all the people who’s using the product that despite how busy life gets sometimes, you should allow yourself to step back.




Aside from these tiny details of the product, why do I recommend this mist from Skin Poem as your go-to this summer season? Well, I already mentioned one of the reasons earlier. It has a cooling effect, that you can instantly feel once sprayed to your skin. Here's a trick I discovered myself, I am not just using this one for my face, but on my hands and legs as well. Especially when my skin already feels so uncomfortable because of the hot weather.


This Brightening Mist, is a perfect combination to the sunscreen I am currently using.



Let’s face it, when reapplying sunscreen, sometimes the feeling is so tacky, especially when we have makeup on our face. That’s why on my end, I no longer need to reapply my sunscreen on top of my makeup, I just need this good mist, and I am good to go once again.

To complete my sentiments about this Hydrating and Brightening Mist, I would wrap this up by saying that this is a type of product that you can just include in your on the go beauty bag. If you have a travel trip, this mist from Skin Poem is definitely your best friend all throughout!