Home Credit Philippines: The financial ally for every Filipino

“We create campaigns with our diverse customer base in mind. Our initiatives to make financial solutions more accessible through our campaigns enable them to live the life they desire. We are grateful that our efforts are well-received by our customers, and we consider their recognition of our campaigns as a testament to our commitment to providing only the best initiatives that can truly benefit Filipinos.” ~Sheila Paul, Chief Marketing Officer of HCPH

With over 10 million customers, Home Credit Philippines (HCPH) serves a diverse range of Filipinos, with 78% of its sales coming from customers living outside the National Capital Region. Recognizing the diversity of its customer base, Home Credit has created offers that appeal to different segments, with the goal of empowering their lives. 

Sheila Paul, Chief Marketing Officer of HCPH, stated at a recent event that in order to provide financial and credit opportunities to Filipinos during peak shopping seasons, HCPH runs three year-round major campaigns in which customers can purchase their products at great prices, including 0% interest installment rates: Summer Campaign, Back-to-School Campaign, and Holiday Campaign. 

Trusted partner for lifestyle products 

Over the years, the increasing trust of Filipinos also meant an increase in demand to finance more and more commodities and high-ticket items for its customers. What was initially just four commodities—smartphones, televisions and computers and laptops—grew and diversified to more than 80 types of commodities now, the widest selection for any consumer finance company in the country. Some additional commodities include tablets, e-bikes, motorcycle necessities, musical instruments, furniture, farming equipment and medical needs, among others. 

Top-selling commodities over the years 

In the past years, the commodity with the most units sold by HCPH is mobile phones, with over 12 million units sold. In 2023 alone, the company facilitated installment financing of 12.5 million units of mobile phones worth P30 billion, with iPhone being the top brand sold, accounting for P6B worth in overall sales. 

In addition to mobile phones, HCPH has provided financing for three other popular goods over the years: air conditioners (500k units sold), computers and laptops (900k units sold), and televisions (1.2 million units sold). 

The company's 0% interest offers on a wide range of products are the driving force behind these astounding numbers. For example, Home Credit's Summer Campaign, which offers 0% interest on cooling appliances and other home necessities, has been helping Filipinos endure the intense heat. Since mid-March, the company has sold over a thousand air conditioners every day.  

New way for Filipinos to shop 

Filipino customers' shopping behavior have dramatically changed over the years with online shopping becoming a preferred way to get information and buy products. According to a study conducted by Agile Data Solutions Inc., Filipinos’ consumer behavior prefers in-store shopping over online one, with 77 percent of Filipinos still prefer in-store shopping for unknown products.  The recent pandemic, however, has also opened them to the world of online shopping deals, where customers utilize online shopping platforms to do price research and get deals, and do physical shopping for sensory appeal and visceral experience.  

As Filipinos increasingly adopt the digital lifestyle, Home Credit also underwent a digital transformation journey to enhance its customer service and provide easy access to its products, deals, and locations of partners shops via mobile phones. HCPH introduced Shoppingmall.ph, an online platform where customers can discover over 50,000 deals and select them from over 500 merchants, in three easy steps.  

Shoppingmall.ph gives customers the opportunity to look for the commodity they need, search for the best deals, and choose their preferred store from HCPH’s more than 50,000 partners shops nationwide. 

As Home Credit enters a new decade, the company remains committed to its mission of empowering more Filipinos through more financial solutions, more store locations, more innovative technologies and more customer-centric services. It will continue to make credit opportunities more accessible and remain as every Filipino’s financial ally, para sa life. 

To know more about the latest updates from Home Credit Philippines, visit its official website, www.homecredit.ph. You may also follow its official Facebook, Instagram, and TikTok accounts. Customers may also visit Shoppingmall.ph to browse the latest 0% interest deals. To take the first step to apply for an installment, they may also download the My Home Credit App on Google Play.  

Home Credit Philippines is a financing company duly licensed and supervised by the Securities and Exchange Commission (SEC) and the Bangko Sentral ng Pilipinas (BSP).  

About Home Credit 

Home Credit Philippines is the lifestyle partner of every Filipino, providing access to credit through fast, convenient, and affordable financing in more than 15,000 partner stores nationwide. The brand offers a wide range of products from smartphones and laptops, home appliances and furniture, bicycles, and motorcycle accessories to electronics and hardware, sports equipment, and many more – offered at low or 0% interest rates in easy monthly installments.  

In its 10th year in the Philippines, Home Credit has served over 10 million Filipinos. Beyond installment financing and related insurance services, Home Credit also offers cash loans, a virtual spending limit named HC Qwarta, and a credit card for its existing qualified customers. With the My Home Credit app and shoppingmall.ph, Filipino customers are just a click away to get the products they want for an elevated lifestyle.  

More information on HCPH is available at www.homecredit.ph.   

Marby Celebrates Filipino Heritage with 100% Locally Crafted Bread

"Marby Heritage Haven is more than just a pop-up event – it's a celebration of the brand's rich history of quality baking traditions. Through our masarap, siksik, and superior quality breads, we aim to not only satisfy appetites but also evoke a sense of pride in our Filipino heritage with our 100% locally made products." ~Sheila Valderrama-Martinez, Marby Head of Marketing & Export Division

Bread lovers and supporters of local brands gathered on May 11 amidst the summer heat at the Salcedo Saturday Market for the Marby Heritage Haven Pop-up Event, where renowned Filipino bread brand Marby showcased its masarap, siksik, superior quality, and 100% locally made products that exemplified its brand heritage.

Mario Valderrama, Marby President and CEO, and his wife Baby, Marby Vice President of Finance, combined their names to create Marby. Marby began with only a few product variants and has since grown to offer over 200 varieties of bread, pastries, and frozen products that have become beloved staples across the country.

"Marby Heritage Haven is more than just a pop-up event – it's a celebration of the brand's rich history of quality baking traditions. Through our masarap, siksik, and superior quality breads, we aim to not only satisfy appetites but also evoke a sense of pride in our Filipino heritage with our 100% locally made products." ~Sheila Valderrama-Martinez, Marby Head of Marketing & Export Division

The guests' opportunity to sample Marby's flagship product, the Superloaf, was undoubtedly the event's highlight. When asked what distinguishes Marby from its competitors, given that they too rely on high-quality breads.

 

  

Mommy content creator Kelly Misa-Fernandez, the event's gracious host, also shared her personal admiration for Marby’s superior quality breads.

“Marby’s journey from humble origins to becoming a household name is truly inspiring, and their Superload – each bite is a nostalgic taste of home, making it the perfect daily bread in our household. To my fellow moms out there, let’s all make Marby Superloaf our new daily bread!” ~Kelly Misa-Fernandez, Event's Host

Marby Heritage Haven's delicious and meticulously crafted breads reaffirmed the company's commitment to preserving Filipino heritage. It also demonstrates Marby Food Ventures' commitment to providing delicious, high-quality bread products that Filipino consumers enjoy. With each loaf, Marby continues to tell a story of tradition, flavor, and community, inviting bread lovers all over the country to taste Filipino heritage.

For more information about Marby and its range of 100% locally crafted products, visit Marby Philippines on Facebook and on Instagram. 

Established 1976, Marby Food Ventures is a pioneering company in the Filipino baking industry, wholly made and owned by Filipinos, for the Filipino. Truly Para sa Bayan. Since the 70s, the company has provided baked products viewed as the benchmark of quality by the bakery industry, and affordable and accessible to the average household, turning the Marby name into a household name all over the country.

Kathryn Bernardo and Century Tuna Superbods Finalists turn up the summer heat at the #BestYouEver launch

“With Century Tuna, I’m embracing fitness and wellness like never before. I hope that the ‘Best You Ever’ campaign becomes an avenue for Filipinos to start or continue their journey to become the best version of themselves. We all start somewhere and with a lifestyle that is centered on our overall wellbeing, we empower ourselves and the people around us to strive for the best.” ~Kathryn Bernardo, Century Tuna Ambassador

Century Tuna Superbod Kathryn Bernardo takes on the center stage as she leads the Century Tuna Superbods 2024 Best You Ever Launch

The newest Century Tuna Ambassador, Kathryn Bernardo, and the Century Tuna Superbods Finalists have officially launched the "Best You Ever" campaign, making summer even hotter and fitter.

Century Tuna Superbods 2024, the country's premier fitness competition, is now in its ninth season, featuring the "Best You Ever" campaign, which promotes self-love and self-improvement. The Best You Ever campaign encourages that every bod can be a Superbod by celebrating every Filipino's journeys, personal growth, and overall wellness as they become the best versions of themselves.

Along with Kathryn, the 36 Century Tuna Superbods Finalists continue to support the Best You Ever campaign by inspiring more Filipinos to become the best versions of themselves by incorporating the Superbods spirit into their diet, exercise, and overall wellness.

Century Tuna Superbods 2024 Best You Ever Top 36 Finalists

Two months before the finals night, the 36 Century Tuna Superbods Finalists brought their A-game, displaying their fit and healthy bodies that perfectly embodied what it means to be a Superbod.

Century Pacific Food Inc. Executives formally welcome Century Tuna Superbods Ambassador Kathryn Bernardo (from left) Century Pacific Food Inc. Vice President and Chief Operating Officer Mr. Greg Banzon, Century Tuna Senior Product Manager Mardi Dator, Century Tuna Superbods 2024 Ambassador Ms. Kathryn Bernardo, Century Pacific Food Inc. Vice President and General Manager for Branded Tuna Division Mr. Carlo Endaya, and Marketing Manager of Century Tuna and Vita Coco Ms. Bea Ballesca-Martinez.

The finalists will join a series of digital and onsite challenges that will be uploaded on Century Tuna Superbods Facebook page leading up to the Finals Night on July 9, 2024. The Century Tuna Superbods 2024 Male and Female Grand Winners will each receive PHP500,000 tax-free while the Runners-Up will receive PHP200,000 tax-free.

“We are on our 9th season and this year, we have a solid set of Superbods who, together with Kathryn, we believe epitomize what it is to be a Superbod and what we stand for in Century Tuna. Our common factor in choosing this year’s Superbods is those who we believe will uplift and inspire others in their fitness journeys.” ~Mr. Carlo Endaya, Century Pacific Food Inc. (CPFI) Vice President and General Manager for Branded Tuna Business

CPFI EVP and COO Mr. Greg Banzon, CPFI VP and General Manager for Branded Tuna Division Mr. Carlo Endaya with Host Tim Yap

For more information, please visit https://centurytuna.ph/ or visit Century Tuna on Facebook at https://www.facebook.com/centurytuna or on Instagram for more updates.

McDonald's New McCafé Summer Brews

“We can’t wait for everyone to try our new McCafé Summer Brews. With the launch of our Cereal Milk and Toasted Coconut Iced Coffee, Coffee Float and Iced Latte flavors, we’re sure to have a McCafé Summer Brew drink to suit your mood and taste – whether it’s to jumpstart your day, give you an afternoon escape from the heat, or, best of all, keep you company while you’re on a summer road trip. We invite everyone to make McCafé your cool summer destination.” ~Katrina Chua, McDonald’s Philippines Marketing & Channels Director

McCafé Summer Brews in McDonald's stores nationwide. The introduction of the McCafé Cereal Milk and Toasted Coconut Iced Coffees will provide customers with innovative and delightful beverage options to escape the scorching summer heat. Each McCafé Summer Brews flavor is available in iced coffee, coffee float, or iced latte varieties, allowing everyone to savor their preferred blends. The new flavors will be hitting McDonald’s stores nationwide today.

The McCafé Summer Brews have arrived at the perfect time: while the Philippines is experiencing a record-breaking heat wave that has everyone hot and bothered, coffee lovers are looking for an ice-cold way to get their daily fix. Each McCafé Summer Brews flavor will be available in three variations: iced coffee, coffee floats, and iced lattes, allowing customers to enjoy their favorite iced coffee blends in multiple ways.

Katrina Chua, Marketing & Channels Director, McDonald's Philippines

McCafé Toasted Coconut adds a tropical twist to iced coffee, enhancing each sip with hints of coconut-infused goodness. Meanwhile, McCafé Cereal Milk combines the refreshing flavor of chilled coffee with the nostalgic taste of sweet, creamy milk left over from a bowl of cereal.

The McCafé Cereal Milk Iced Latte and McCafé Toasted Coconut Iced Latte, on the other hand, highlight the balance of bold espresso and rich whipped cream, providing new twists on a nostalgic favorite for added enjoyment.

The McCafé Cereal Milk Coffee Float or McCafé Toasted Coconut Coffee Float offer an even cooler experience by combining each delicious Iced Coffee flavor with a scoop of soft-serve ice cream to create the ideal combination.

Adi Hernandez, Assistant Vice President for Corporate Relations & Impact 

Anyone can join in the fun this summer because the McDonald's App will feature exclusive McCafé Summer Brew deals redeemable via Dine-In, Take-Out, or Drive-Thru. This May 13, cool off with the McCafé Summer Brew Iced Coffee bundle, which includes two drinks for only Php99. Then, from May 14 to 20, new and existing McDonald's App users can get a McCafé Summer Brew with Cereal Milk or Toasted Coconut Iced Coffee for only P65, or a McCafé Summer Brews Coffee Float for just P75!

This summer, McDonald's will be the place to go for cool refreshment in more ways than one, with new McCafé Summer Brews Iced Coffee flavors available at all branches nationwide and Iced Lattes available only at McCafé locations. Don't miss out!

TCL Reigns Supreme as the No. 1 Panel TV Brand in the Philippines!

“I am pleased to share that TCL has attained the following milestones through the dedication of our team and TCL products that bring nothing but joy, comfort, and quality to all our customers. We're honored by this recognition and we’d like to thank everyone who has supported us.” ~Mr. Loyal Cheng, TCL Electronics Philippines CEO

Breaking the good news! TCL, a leading consumer electronics brand and one of the world's top two TV brands, has finally risen to the top of the Panel TV Brand category in TRS Research's Annual Cumulative Market Share Data for Panel Televisions. This exciting news solidifies TCL's position as one of the world's leading television brands.

TCL's mission is to bring exceptionally good and technologically advanced products to every Filipino's home, ensuring that there is a right product for everyone in its product portfolio that is affordable to each Filipino.

TCL has celebrated 24 years of success in the Philippines by achieving a remarkable milestone: the number one spot in both market share (value and volume) for their core business - TCL TVs!  This accomplishment is bolstered by TCL's dominance in the premium TV segment, which has secured the top spot for QLED televisions, according to TRS research.

Inspiring Greatness Continues

TCL has emerged as a major force in the appliance industry, with an impressive 34% average growth rate across its entire business. This success is due to the continued loyalty and support of Filipino customers.

TCL recently secured the top spot in panel TV sales, according to TRS Research for Brick-and-Mortar Retail Sales.  Their success is fueled by innovative TV technology, such as cutting-edge QLED displays and industry-leading picture quality.

Kathryn, known for her dedication and success, personifies TCL's mission of inspiring greatness.  Whether you're facing challenges or celebrating victories, TCL has the ideal entertainment, comfort, and practical solutions to improve your daily life.

“So whether in front of or behind the camera, with or without applause—I continue to share my story to be heard; Hear and see people who want nothing more than to succeed. The road is not always clear, but as long as you have something you want to go to; there is no reason to give up on the fight. Because the time will come; that you — will be the inspiration.” ~Kathryn enthused in her newly launched DVC

Fresh off its #1 ranking, TCL is about to unveil a massive campaign showcasing its latest innovations and cutting-edge technology in big-screen TVs. Get ready to be amazed!

For more updates on TCL’s upcoming TV Launch, log on to https://www.tcl.com/ph/en.

About TCL Philippines:

TCL Electronics (HKG:1070) is a fast-growing consumer electronics company and a leading player in the global TV industry. Founded in 1981, it now operates in over 160 markets globally. TCL specializes in the research, development, and manufacturing of consumer electronics products ranging from TVs, audio, and smart home appliances. Visit the TCL home page at https://www.tcl.com/ph/en. 

Golden Grains Celebrates Mother’s Day with Heartwarming Rice Stories

As Mother's Day approaches, Golden Grains, the beloved rice brand known for its quality and taste, invites you to celebrate this special occasion in a unique way. From our kitchens to yours, Golden Grains celebrates the special bond between mothers and their children through the lens of food memories.

Remembering Home Through Rice 

Our mothers are usually the first chefs we meet in life. Their kitchens are where the culinary magic happens, introducing us to the aroma of simmering pots, the flavors of frying pans, and the comforting warmth of home-cooked meals. Among the staple foods on our tables, rice stands out as a symbol of nourishment and tradition. 

Golden Grains understands the importance of these culinary connections, which is why it offers a variety of everyday products. The brand's rice offerings include Maharlika, Super Angelica, Sinandomeng Special, and Dinurado, with the goal of bringing families together over meals that evoke a sense of home.  

Share Your Rice Story 

In honor of Mother's Day, Golden Grains invites you to share your favorite rice story with your mother. We want to know about the rice dishes that hold a special place in your heart, whether they are a cherished family recipe passed down through generations or a simple yet unforgettable meal shared together. 

Do you have a favorite family tradition centered on rice? Or perhaps a poignant memory of cooking with your mother in the kitchen? Share your story with us, and let's remember the women who were the first chefs we met and who influenced our culinary journeys. 

How to Participate 

To participate, simply share your rice story with us on social media using the hashtag #GoldenGrainsMothersDay and be sure to follow Golden Grains on Facebook, Instagram, and Tiktok. We want to hear from you, whether it's a heartfelt message, a treasured family photo, or a recipe that holds special meaning for you. Tag us on Facebook or Instagram so that we can see your entry.  

A Special Gift 

As a thank you for sharing your memories with us, Golden Grains will select five (5) of the most touching stories to receive a special gift. It's our way of thanking you for inviting us to participate in your Mother's Day celebrations. 

Find Golden Grains Near You 

Look for Golden Grains on store shelves and bring home a taste of tradition this Mother's Day. Golden Grains products are available at major supermarket chains across the country, including Landers, Waltermart, Robinsons, AllDay, Metro Gaisano Supermarket, South Supermarket, and LCC Supermarket. 

Also available from the brand's official stores on Lazada and Shopee. 

This Mother's Day, let us honor the women who have brought us love, laughter, and delicious meals. Join Golden Grains in honoring our founding chefs and the enduring bond between mothers and their children. Share your rice story today and make this Mother's Day memorable. 

Follow Golden grains Social media Account:

Facebook : https://www.facebook.com/goldengrainsph/ 

Instagram : https://www.instagram.com/goldengrainsph/ 

Tiktok : https://www.tiktok.com/goldengrainsph 

ABOUT GOLDEN GRAINS 

Packaged rice brand of sealed-in freshness and quality rice products from REJ Commercial Corporation offering everyday consumption Filipino rice varieties, specialty rice, platinum plus rice types and Healthy Alternative organic rice options. 

ABOUT REJ COMMERCIAL CORP. 

Established as a wholesaler of agricultural products primarily on milled rice, sugar, and corn. With prudent management and sound business practices, the company steadily grew and has always been able to offer high-quality products at very competitive prices. The company then entered the rice repacking business with the brand name GOLDEN GRAINS.

Spring is for new beginnings: See the beauty of new discoveries as nature blooms in Japan

Photo from Japan National Tourism Organization

In Japan, springtime is synonymous with Sakura or Cherry Blossoms. People from all over the world travel to famous locations to see these beautiful trees bloom for a few weeks each year. But there's so much more to Japan's flowers than cherry blossoms! From the first plum blossoms in March to the tulip fields in May, there is a flower for every occasion and a unique location to enjoy it.

Tonami Tulip Park

The Toyama Prefecture is home to Tonami Tulip Park. Every year from the last week of April to the beginning of May, the town of Tonami is awash with color as millions of tulips bloom. Tulip is the official flower of Toyama Prefecture and the vast fields of flowers are an incredible place to stop and take an Instagram story. The Valley of Flowers and the observation deck are particular favorite spots for pictures.

To get to the area from Tokyo, take the Hokuriku Shinkansen to Shin-Takaoka. From there, you can take a local train. The easiest way to do it with a JR pass is to take the JR Johana Line to Tonami Station and then proceed to the Tulip Park on foot. The walk should take about 15 minutes. There are also taxis and shuttles available for a price. 

Photo from the Fukui Prefecture website

Nishiyama Park

While the park has beautiful cherry blossom trees, there is so much more to explore in Nishiyama Park. In the late-spring, Azaleas are in bloom which means the park is blanketed in pinks and reds. There is also a zoo where you can go and see red pandas!

Nishiyama park is fairly accessible to motorists. It’s right next to a roadside station. It is also about a 15-minute walk from Sabae JR station.

Suigo Itako Iris Festival

At the end of spring, the irises come out. Japanese irises are unique and beautiful flowers that bloom right before Summer. Every year there is a festival celebrating them. Hundreds of thousands of people flock to Itako, Ibaraki for flowers and fun! There is music, dancers, and many other cultural shows to celebrate the end of spring and the start of summer. 

Itako Station is on the JR Kashima Line, which runs between Kashima-Jingu Station and Sawara Station. The trip should take about 40 minutes from Narita.

Photo from Japan National Tourism Organization

Chichibu Hitsujiyama Park 

Some parts of the world really are all sunshine and rainbows! With fields blanketed in shades of pink, shibazakura start their bloom in early May, and are laid out to form intricate patterns, composing the perfect swan song to Spring. The park also has patches of plums and tulips, with vendors selling souvenirs to take home. 

The best way to get there is through the hour and a half train ride from Ikebukuro to Seibu Chichibu station. From the station, the park is a 20-minute walk away.

Kawachi Fujien Wisteria Garden

If you are looking for a magical place to take pictures and videos, venture through the enchanting Wisteria tunnels in Fukuoka! These soft-purple and white flowers bloom when April ends, the fields are full of them. With blooms everywhere surrounding the ethereal wisteria dome, The Wisteria Garden is truly a sight to behold.

The garden is a 55-minute walk from Yahata Station, or through taxi as an alternative. Kawachi Fujien is especially popular with tourists during Golden Week, so be sure to plan accordingly!

Spring has Sprung in Japan and all over the country there are flowers sprouting out of the ground and the world is coming out of its hibernation. There is a certain magic to this time of year when the whole world is awash with vibrant colors and tantalizing scents. While Cherry Blossoms are still a big draw, there are so many more flowers to check out!

Don’t miss this incredible time to be in the land of endless discovery! Visit Japan in the spring and see the inspiration behind hundreds of pieces of artwork: the beautiful flowers that come up every spring!

Discover Unparalleled Picture Quality with TCL's New C Series QLED Pro Televisions

“No further waiting for now because we are giving it to you! The TCL C655 Pro QLED TVs are now available.  We promise you the best in TV viewing with his innovative features and technology.” ~Joseph Cernitchez, TCL Philippines Brand Manager

TCL Introduces the New C Series QLED TVs! AQuantumLeapInPictureQuality

TCL Electronics, a leading consumer electronics brand and one of the world's top two TV brands, is excited to announce the release of the TCL C655 Pro QLED TV, which provides the most valuable and unparalleled picture quality. This QLED Smart TV technology will revolutionize home entertainment at its best. 

TCL C655 Pro QLED TV is poised to revolutionize color display technology, setting the standard for next-generation smart TVs.Its incredible highlights will captivate you, reinforcing the picture's more defined quality. 

Don't miss out on the new TCL C655 Pro QLED TV and discover the unparalleled TV viewing experience!

Unleashing the Power of TCL C655 Pro QLED TV

The TCL C655 PRO has a 'QLED PRO' display that sets itself apart from other QLED TVs by effectively emphasizing stronger and more accurate contrast, eliminating ambient light influence  and presenting an astonishingly detailed and clearer picture quality that is equally exceptional and secure compared to others.  

This model is also made of AiPQ Pro Processor. This intelligent chip acts like a human brain, meticulously analyzing every detail and referencing a vast database. It then optimizes the picture based on what it "sees," delivering stunning visuals with vibrant colors, exceptional contrast, and crystal-clear clarity that rivals the real world.

With innovative technology, TCL self-developed T-Screen Pro which effectively emphasizes stronger and more accurate contrast while removing image halo and ambient light interference, presenting a clearer and more detailed stunning picture quality.

The TCL C655 PRO QLED isn't just a TV; it's a stunning work of art with its slim and unibody design to seamlessly blend into any environment, elevating your space and offering smooth streaming for an unparalleled audio-visual experience.

The C655 PRO comes in sizes of 55 inches, 65 inches, 75 inches, and 85 inches while the C655 series offers a range of sizes including 43 inches, 50 inches, 55 inches, 65 inches, 75 inches, 85 inches, and 98 inches. All are available now at all TCL authorized dealers nationwide. For more updates, log on to https://www.tcl.com/ph/en.

 

About TCL Philippines:

TCL Electronics (HKG:1070) is a fast-growing consumer electronics company and a leading player in the global TV industry. Founded in 1981, it now operates in over 160 markets globally. TCL specializes in the research, development, and manufacturing of consumer electronics products ranging from TVs, audio, and smart home appliances. Visit the TCL home page at https://www.tcl.com/ph/en.

Jollibee Group Awarded Global Good Governance Nod for Social Development Initiatives

CHAMPIONING COMMUNITIES THROUGH CSR. Jollibee Group Foundation’s President Gisela Tiongson (center) and Jollibee Group’s Chief Business Officer Joseph Tanbuntiong (right) accepted the trophy for 3G Championship Award for Community Development and Philanthropy 2024 during the Good Governance Awards on April 29. With them is the Global Good Governance Chairman, Dr. Humayon Dar, who presented the award.

The Jollibee Group was recently awarded the "3G Championship Award for Community Development and Philanthropy 2024" at the 9th Global Good Governance Awards, or 3G Awards, held in Taguig City. 

Cambridge International Finance Advisory (Cambridge IFA), a global financial services intelligence firm, presented the award to Jollibee Group for spearheading programs that have positively impacted the community through its social development arm, Jollibee Group Foundation (JGF). The award also recognized Jollibee Group's efforts to improve their business practices and contribute to the UN Sustainable Development Goals.

“We are honored to receive such a prestigious award from Cambridge IFA. This recognizes the hard work that the Jollibee Group Foundation has done through decades – inculcating our knowledge on food to uplift the livelihood of farmers, feeding schoolchildren so they can graduate, and providing thousands of meals in disaster-stricken areas. We share this recognition with our partners in the government, NGOs, and our employee volunteers for getting together to help achieve a wider impact on more communities. We will remain committed to improving our business practices and empowering our employees as we continue to serve great-tasting food and bring the joy of eating to everyone.” ~Ernesto Tanmantiong, President and Chief Executive Officer of Jollibee Group

3G AWARDEE 2024.  On behalf of Jollibee Group and JGF, Jollibee Group Chief Business Officer Joseph Tanbuntiong highlighted in his acceptance speech during the Global Good Governance Awards the company’s goal to help shape various communities through sustainable business practices.

JGF promotes improved food access through its Farmer Entrepreneurship Program, as well as education programs such as the Busog Lusog Talino Feeding Program and the Access, Curriculum, and Employability (ACE) Scholarship Program. The Foundation also leads disaster response efforts through its FoodAID program, collaborating with partner organizations and national government agencies in the Philippines and other countries.

Jollibee Group and JGF also recently collaborated with the Department of Trade and Industry to hold a learning session in which their leaders shared business development and management knowledge with micro, small, and medium-sized enterprises. 

Furthermore, Jollibee Group and JGF strengthened their environmental stewardship efforts by incorporating mangrove protection and reforestation into their CSR programs. They recently signed a Memorandum of Understanding with the Department of Environment and Natural Resources to enhance collaboration on these initiatives. 

The 3G Awards are an annual program that recognizes good governance, transparency, and social responsibility. Hundreds of people and organizations from various countries attended, representing government and politics, the corporate sector, the social sector, and philanthropy. This is the ninth year of the 3G Awards, which have been held in various parts of the world and were held in Manila for the first time.

About Jollibee Group 

Jollibee Foods Corporation (JFC, also known as Jollibee Group) is one of the fastest-growing restaurant companies in the world. Its mission is to serve great-tasting food and bring the joy of eating to everyone through its 18 brands with over 6,900 stores across 33 countries. 

The Jollibee Group has eight wholly owned brands (Jollibee, Chowking, Greenwich, Red Ribbon, Mang Inasal, Yonghe King, Hong Zhuang Yuan, Smashburger); four franchised brands (Burger King, Panda Express, and Yoshinoya in the Philippines, and Tim Ho Wan in certain territories in China); 80% ownership of The Coffee Bean and Tea Leaf; 60% ownership in the SuperFoods Group that owns Highlands Coffee; and 51% ownership of Milksha, a popular Taiwanese bubble tea brand. JFC also has a business venture with award-winning Chef Rick Bayless for Tortazo, a Mexican fast-casual restaurant business in the United States.

The Jollibee Group, through its subsidiary Jollibee Worldwide Pte. Ltd. (JWPL) owns 92% participating interest in Titan Dining LP, a private equity fund that owns the Tim Ho Wan brand. The Jollibee Group has a joint venture with the THW Group to open and operate THW restaurants in Mainland China. The Company also established a joint venture company that will own and operate Tiong Bahru Bakery and Common Man Coffee Roasters in the Philippines. Recently, the Jollibee Group signed agreements to own 10% ownership in Botrista, a leader in the beverage technology space.  The Company also owns a 90% participating interest in Titan Dining Partners II Ltd to further grow Asia Pacific food service brands and/or bring strong global food service brands to Asia Pacific.

The Jollibee Group has launched its global sustainability agenda dubbed Joy for Tomorrow, which aims to strengthen the Company’s commitment to sustainable business practices. The agenda centers on the key pillars of Food, People, and Planet, and consists of 10 focus areas namely: food safety, food quality, nutrition & transparency, employee welfare, farmers livelihood, community support, good governance, packaging & recycling, waste reduction, and energy & water efficiency. Each focus area sets goals and initiatives that contribute and align with the United Nations Sustainable Development Goals (UN SDGs).

The Jollibee Group was named the Philippines' Most Admired Company by the Asian Wall Street Journal for ten years. It was also honored as one of Asia's Fab 50 Companies and among the World's Best Employers and World’s Top Female-Friendly Companies by Forbes. The Company is also a three-time recipient of Gallup’s Exceptional Workplace Award and was recently cited in TIME’s List of the World’s Best Companies.  

To learn more about Jollibee Group, visit www.jollibeegroup.com