Showing posts with label PhilFirst. Show all posts
Showing posts with label PhilFirst. Show all posts

Thursday, September 18, 2025

DigiPlus strengthens player protection with surety bond for BingoPlus, ArenaPlus, and GameZone

“DigiPlus is proud to be the first in the industry to roll out this level of consumer protection. We are committed to putting our players first. With this surety bond, they can play confidently on BingoPlus, ArenaPlus, and GameZone, knowing that their funds are safeguarded.” ~Eusebio H. Tanco, DigiPlus Chairman


DigiPlus Interactive Corp., the country's top digital entertainment provider and the owner of BingoPlus, ArenaPlus, and GameZone, today announced a historic partnership with Philippine First Insurance Co. Inc. (PhilFirst), the country's first domestic insurance provider.   Together, they have raised the standard for player protection by establishing the first-ever surety bond program for Filipino online gamers.   The application works right away.




Gamers will have more peace of mind every time they log in as long as their eKYC (electronic Know-Your-Customer) information is up to date and they continue to play within the platform's restrictions.   Whether they are casual players or die-hard fans celebrating a big win, they can enjoy BingoPlus, ArenaPlus, and GameZone knowing their wallets and balances are even more safeguarded.




This program provides eligible athletes with an additional financial safety net.   Customers can use the surety bond to protect their player balances up to ₱1 million without purchasing a separate policy.


How does the DigiPlus surety bond work?
  • Eligibility: Players must be eKYC-verified, have made at least one successful deposit, and be in good standing within the platform’s guidelines.
  • Coverage: The surety bond safeguards player wallets and balances up to ₱1 million per player.
  • Activation: Protection is in place immediately and applies automatically for all eligible players across BingoPlus, ArenaPlus, and GameZone.




DigiPlus' commitment to reliable customer service and protection is further cemented with the addition of the surety bond to its 24/7 customer support and more than 130 physical BingoPlus locations nationwide, which already serve as convenient and trustworthy outlets for players.





With the addition of the surety bond, DigiPlus is setting new industry standards and offering its customers more security, confidence, and peace of mind in addition to innovative and enjoyable gaming alternatives.



















About DigiPlus Interactive Corp.
DigiPlus Interactive Corp. pioneered digital entertainment in the Philippines. It introduced leading platforms BingoPlus, ArenaPlus, and GameZone, widely known for their engaging experiences in interactive gaming and sports entertainment. For more information, visit: www.digiplus.com.ph.

About PhilFirst
PhilFirst Insurance is the first Filipino domestic insurance company in the Philippines, offering a wide array of non-life insurance coverage to individuals and corporations.

Established in 1906, PhilFirst provides insurance services for homes, motor vehicles, personal accidents, travel, liability, marine, engineering, and bonds. The Company is dedicated to delivering excellent and personalized service to ensure customer satisfaction while addressing the needs of its partners, brokers, agents, and stakeholders.

We maintain a team of highly competent and motivated employees who adhere to our corporate values of excellence, integrity, creativity, innovation, and social responsibility.

At PhilFirst, we’re proud to bring our 119 years of insurance expertise into the digital entertainment space through this groundbreaking partnership with DigiPlus. Protecting the hard-earned funds of BingoPlus, ArenaPlus, and GameZone players reflects our promise to keep evolving with the market while staying true to our core mission: giving Filipinos peace of mind so they can fully enjoy life’s opportunities. This surety bond is more than a product – it’s proof that PhilFirst is ready to safeguard customers wherever innovation takes them.

Sunday, May 25, 2025

Top Businesses Collaborate on a New Marketing Campaign after a Youth Survey

"Contrary to a qualitative study released a few years back, young Filipinos now prioritize their health and families over investment growth. The changed priorities perhaps resulted from the effects of the pandemic. It's no longer just about growing your money, but growing your peace of mind." ~Dr. Fernando Paragas, PhilLife Market Study Lead Researcher


A recent market survey called "PhilLife Meter: Feeling the Insurance Pulse of Pinoy Gen Y and Z" found that 78% of young Filipinos place a high value on protecting their families, and 77% say that emergency preparedness is the most significant advantage when selecting insurance coverage.

The study, which was carried out for PhilLife by the Philippines First Insurance Group (PFI Group), reflects the changing planning and protection objectives of young Filipinos.  Additionally, it clearly depicts a few new generation that is purposeful, prioritizes their families, and is prepared to take control of their future when the solutions are tailored to their specific needs.




In response to the study's findings, the PFI Group has launched an umbrella initiative for its four brands -PhilLife, PhilCare, PhilPlans, and PhilFirst. Called Smarter. Bolder. Fuller., the project marks the first time these industry-leading brands are coming together for a campaign aimed at young Filipinos.

"As the PhilLife Meter study has revealed, young Filipinos are making serious life decisions earlier-whether it's securing their family, investing in health, or planning for the future. We want to be their partner that understands them, protects them, and grows with them. The Smarter. Bolder. Fuller. drive aims to meet today's millennial Filipinos where they are in life and provide them with the tools to enable their needs, dreams, and aspirations for themselves and their families. It's more than just a campaign-it's a mindset. A declaration of who we are and who we want to be for every Filipino. Through simplified insurance products, tech-enabled customer service, and value-driven financial planning, we are set to make protection more personal, more relevant, and more feasible for the young generation. Whether it's an entrepreneur thinking of getting a healthcare plan, a millennial parent investing in their child's future, or a creative freelancer wanting to protect his online assets, we want to be there for them every step of the way." ~Jaeger L. Tanco, PFI Group President and CEO


A Century of Service

Established in 1906, PhilFirst was the nation's first insurance provider and the first to provide domestic non-life insurance policies for unforeseen circumstances such as personal injuries and natural disasters.  This expanded the PFI Group's ecosystem of security and protection and opened the door for the development of its other well-known brands.

PhilLife offers savings products and life insurance to protect families and dreams.  PhilCare improves the responsiveness, proactiveness, and accessibility of healthcare.  With its range of plan options, PhilPlans honors life's significant events.

In order to satisfy the changing demands of a Filipino market that is both value-conscious and digitally literate, these businesses have changed with the times by using digital technology, providing prepaid choices, and improving customer experience.

"Findings from the PhilLife study are more than just numbers, they are a call to action for businesses. Young Filipinos are telling us what they value: protection, preparedness, and purpose. Companies that listen to them won't just earn their trust, they'll earn their loyalty. At PFI Group, this is exactly the kind of insight that drives innovation." ~Monico Jacob, PhilCare and PhilLife Chairman of the Board



Championing the Next Generation

Given the growing popularity of digital lifestyles and flexible work schedules, PFI Group's campaign has a clear goal: to cater to modern Filipinos, especially Gen Z and millennials, who now make up a sizable portion of the workforce.




Tanco's recent two wins at the esteemed Asia-Pacific Stevie Awards 2025 precede the campaign.  His leadership at PhilCare earned him a Silver StevieⓇ Award for Most Innovative Leader of the Year, while his achievements at Comm&Sense earned him the Gold StevieⓇ Award for Most Innovative Creative Person of the Year.

Many people consider the organization that bestows the awards to be the leading honor for commercial innovation in the area.  The PFI Group is more intelligent.  More audacious.  more complete.  campaign serves as more evidence of Tanco's inspiring leadership. 





Dianne Medina, an actress and television personality, has joined Smarter as a brand ambassador.  More audacious.  Fuller, to support the realization of PFI Group's overarching goal of enabling Filipinos to lead more intelligent, daring, and fulfilling lives.