Wednesday, October 29, 2025

Tanduay Showcases New Reserve Rums in Whisky Live Event

“We wanted to bring new experiences to this year’s event by highlighting our soon-to-be-available Reserve Rums. We gave attendees a teaser of Tanduay’s latest premium products, and they were both well-received. Those who had a taste of the rums were impressed with its flavor and good quality. We see Whisky Live Manila as a good opportunity for brand exposure for Tanduay. We wanted to evoke curiosity and excitement for the brand, so that more people will learn about what it has to offer. We noticed that many people are into experiential drinking. They don’t settle for just one way of drinking but are always looking for other avenues to get a different vibe  from the usual experience. There were also a lot of younger attendees, many of whom were there to support their colleagues in the cocktail competition for young bartenders. ~Roy Kristoffer Sumang, International Business Development Manager of Tanduay


Tanduay recently took part in the Shangri-La The Fort in Bonifacio Global City's Whisky Live Manila 2025.  Tanduay offered tourists gashapon awards and innovative collaborations while showcasing its best rums.





Tanduay's Reserve Rums Series includes the Tanduay Reserve Rum-10 Years and the Tanduay Reserve Rum-Overproof.  Like all of Tanduay's products, they are made from excellent sugarcane.  The Philippines is where Tanduay proudly manufactures all of its products.

Tanduay has previously participated in Whiskey Live Manila, the country's largest premier whiskey festival.





Rum and whiskey may be viewed as close relatives because they are both aged in barrels.  Tanduay gives its rums the rich taste that appeals to people worldwide by aging them in barrels that once held bourbon whisky.


Cocktail Collaborations With the Industry’s Finest Mixologists

In addition to providing participants with a taste of its Reserve Rums, Tanduay showcased the variety of its goods through its partnership with professional mixologists. 

The head barman at Booze and Brews in Makati, Alvaro Basilides, created three unique cocktails with Tanduay infusions on the first day of the two-day event.  The Smokehouse, Evergreen, and Suman Atbp are among them.




On the second day, Joe Mari "Bhaj" Santos got the chance to show off Tanduay rums' versatility.  While serving as a bar consultant at Salty for Coconut in Poblacion, Santos created Barrio Fizzta, Golden Pine, and Rum Fashioned.

Visitors at the Tanduay stand also had the chance to win prizes from a gashapon.  Tanduay also provided a heat press machine so that consumers could add their names and Tanduay stickers to their won packets.


The Rise of Experiential Drinking and the Sober Curious

This year’s Whisky Live drew a large crowd as last year’s, with attendees showing keen interest in exploring the different expressions offered by the participating brands.




According to Sumang, this year's event also drew "sober curious"—those who don't drink but are intrigued about the culture and ambiance of the drinking session.






By introducing its new Reserve Rums, working with well-known mixologists, and focusing on creating engaging experiences for both novice and experienced spirits connoisseurs as well as the sober curious, Tanduay continues to show how it grows as a brand while remaining true to its roots.

Tanduay products and merchandise can be purchased via www.shots.ph. They are also available on Shopee and Lazada.

McDonald's Celebrates McSpicy Fans With The Launch of a New Twist: The Honey Mustard McSpicy

“The McSpicy has always held a special place in our customers’ hearts. With the Honey Mustard McSpicy, we wanted to surprise fans with something familiar yet refreshingly new — keeping the signature spiciness they love while adding a sweet twist that makes every bite even more exciting and flavorful.” ~Ashley Santillan-Delgado, McDonald’s Philippines Marketing Director


McDonald's Philippines expands its well-known McSpicy menu and offers customers a new take on a classic with the launch of the Honey Mustard McSpicy.   This most recent innovation exemplifies McDonald's commitment to introducing novel and intriguing flavors to its menu by fusing the unique crunch and spice of the now-available original McSpicy with a tangy-sweet twist.




The Honey Mustard McSpicy retains all the qualities that fans of the original love, such as the crunch, juiciness, and that unique kick of spice, while introducing an intriguing array of additional flavors. The original's creamy mayo, which is flecked with visible spice particles that impart a very subtle, zesty flavor, is replaced in this limited-edition version with a smooth amber-yellow honey mustard dressing. This union strikes the perfect balance between being hot, sweet, and utterly alluring.




By reinventing one of its iconic classics, McDonald's continues to demonstrate that even classic dishes can be reinterpreted in delicious new ways.   Honey Mustard McSpicy encourages both newcomers and die-hard fans to experience the explosion of flavor that only McDonald's can provide.

For a brief while starting on October 29, 2025, the Honey Mustard McSpicy will be available at all McDonald's restaurants across the country.   It is available for delivery, drive-thru, dine-in, take-out, and as a meal with fries and a drink in addition to the original form.

With today's launch of the Honey Mustard McSpicy, McDonald's builds on the popularity and offers fans both a resurgence and an enhanced version of the classic burger.


McSpicy Hall of Flame

The introduction of the new Honey Mustard McSpicy and the return of the legendary McSpicy are McDonald’s Philippines’ ways of celebrating their customers. And to further reward their loyalty to the McSpicy, McDonald’s inducted five of the most loyal die-hard fans to the McSpicy Hall of Flame, “a (digital) wall of legends for the ultimate McSpicy fans...where the boldest, hottest, most loyal fans get their spot in McDonald’s history.” First batch of awardees include Jae Acosta (dubbed “Day One Devotee”), Kaye Lantoria (dubbed “Lunch Break Loyalist”), Joyce Avelino (dubbed “Faithful McSpicy Seeker”), Migi Rivera (dubbed “Consistent Commitment King”), and Joanne So (dubbed “Enlightened Spice Convert”).







McDonald’s also organized the McSpicy Challenge in some of its branches in Quezon City. Fans competed to eat a McSpicy Sandwich in record time without any drinks. Dubbed “Speedy Spice Slayers,” these fans were also inducted in the McSpicy Hall of Flamers: Christian Castillo (45 seconds), Joey Basbas (45 seconds), Mark Desamito, Jr. (1 minute 7 seconds), Khen Maichele Mendoza (1 minute 9 seconds), Mark Abulo (2 minutes 3 seconds), and content creator Papi Louie (2 minutes 6 seconds).




McDonald’s Philippines is still looking for additional fans to include in the McSpicy Hall of Flames. McSpicy fans with proven loyalty and fandom and affinity for the heat of McSpicy may stay tuned in McDonald’s Philippines social media pages for announcements on how to be included in the next batch of Hall of Flamers.

For more information about McDonald’s Philippines, visit www.mcdonalds.com.ph, McDo.ph on Meta, @mcdo_ph on Instagram, and @McDo_PH on X. 

Monday, October 27, 2025

BingoPlus sets the stage ablaze with the ultimate music fest to unite sports and entertainment

“The International Series Philippines marks a monumental and historic milestone for Philippine sports and the golf community, reminding us that we are capable of hosting such a prestigious tournament. As we conclude this milestone event, marked by such a grand and popular tournament, we want the ISP experience to end in true BingoPlus fashion — fun, entertaining, and memorable.” ~Mr. Jasper Vicencio, President of BingoPlus
(L-R): PSC Official Representative; Mr. Rahul Singh, Head of the International Series; Mr. Cho Minn Thant, Commissioner & CEO of the Asian Tour; Mr. Tommy Hu, Chief Executive Officer of DigiPlus; Hosts Anjo Pertierra and Shaira Diaz


Beyond golf and entertainment, the International Series Philippines presented by BingoPlus, empowered Philippine sports and athletes.

The nation's leading digital entertainment platform returned on October 25, 2025, when the largest music festival of the year, "Swing for Filipino Sports Dream," organized by International Series Philippines presented by BingoPlus, concluded at the ASEANA City Open Grounds.

The festival's outstanding roster created amazing and electrifying enthusiasm as both local and international icons took the stage and energized the crowd. When Norwegian DJ Alan Walker and Filipino superstar Apl.de.Ap of the Black Eyed Peas approached the stage, the energy at the event reached unprecedented heights.


Black Eyed Peas’ Apl.de.Ap performing their popular song ‘Bebot’


In addition to amazing performances by EDM artists DJ Kiara, Arthur Tan, Hoest, and others, Bamboo, Parokya ni Edgar, Urbandub, Lily (formerly known as Callalily), and Sandwich were added to the lineup. The fantastic fireworks show, dramatic lighting, and amazing stage design added even more significance to the event.








Invited journalists also had the opportunity to interview the featured musicians during the music festival press conference. The guest performers expressed their gratitude to BingoPlus for helping to bring the International Series to the country. They also discussed how excited they were to be playing at such a significant event.

“What I hope everyone would go home with is a sense of joy in their time going to the festival — not just for my part but for others in the line-up. I think the most important thing for me is that they go home feeling good.” ~Alan Walker

Additionally, in his animated presentation, Geir Michalsen, Deputy Head of Mission at the Norwegian Embassy in Manila, promoted more travel and cross-cultural exchanges between Norway and the Philippines while showcasing Norway's stunning landscapes and rich cultural legacy. He then energized the crowd for a performance by another Norwegian, DJ Alan Walker.


Mr. Jasper Vicencio answering questions from the media


Likewise, Mr. Jasper Vicencio, president of AB Leisure Exponent Inc., expressed his gratitude for the overwhelming support for the event. 

Moreover, attendees were treated to delightful merchandise, engaging booths from BingoPlus, the BingoPlus Foundation, ArenaPlus and GameZone, and free snacks, plus a raffle with a prize pool of five million pesos (₱5,000,000) in cash. Mr. Vicencio led the raffle draw, announcing the lucky winners. 100 participants took home ten thousand pesos (₱10,000) each, while four became instant millionaires, winning one million pesos (₱1,000,000) apiece.







Another highlight of the occasion was the contribution changeover, wherein BingoPlus, International Series Philippines, and its social development arm, the BingoPlus Foundation, donated eight million pesos (₱8,000,000) to the Philippine Sports Commission (PSC).   This endeavor supports the organization's objective to develop and promote local sports and advance Filipino talent and expertise to a global level.





An amazing evening that demonstrated the perfect fusion of entertainment and sports was brought to a close by the music festival, which brought together both local and international singers on one platform.   By confirming their dedication to empowering, encouraging, and elevating Filipino artists through this event, BingoPlus and the International Series Philippines showed that local pride can genuinely shine anywhere.



















DigiPlus Interactive Corp. pioneered digital entertainment in the Philippines. It introduced leading platforms BingoPlus and ArenaPlus, widely known for their engaging experiences in interactive gaming and sports entertainment. DigiPlus also operates GameZone with more to come. For more information visit www.digiplus.com.ph.

Sunday, October 26, 2025

Infinix Powers Up the MPL PH Grand Finals with Golden Moments for the Gaming Community

“Infinix has been a steadfast partner of MPL Philippines for six consecutive seasons, equipping our athletes with devices crafted for competitive play. As the Season 16 Grand Finals approach, our partnership enters another milestone. Infinix remains deeply integrated in our superfans’ experience through immersive activations such as FANSiklaban and XLaban. Infinix’s impact is firmly rooted in the core memories of the MPL PH community.” ~Lee Viloria, PH Esports Head of Business Development and Partnerships at MOONTON Games


Mobile Legends: Bang Bang (MLBB) Professional League (MPL) Philippines Season 16 Playoffs week was nothing short of epic.  From October 20 to 26, people from all over the nation packed the Cuneta Astrodome in Pasay City to watch the most exciting MLBB games.  Each match tested the top teams' strategy, skill, and teamwork as they competed for the championship title.  The energy in the arena and online was incredible, with cheers, clutch plays, and unforgettable moments that demonstrated why MPL PH is the home of legends.

In the exciting atmosphere of the Grand Finals on October 26, Infinix took center stage to honor the passion and vigor of the Filipino gaming community.   Together, Infinix and MPL Philippines launched several activations that showed how skill, passion, and shared experiences—rather than competition—are what make gaming grow.

The foundation of this collaboration was a shared commitment to honoring achievement and quality.   By consistently supporting the country's most competitive mobile esports stage, Infinix has been a loyal partner of MPL Philippines since Season 11, allowing players and spectators to experience the best of gaming.   The partnership strengthened Infinix's growing esports presence and solidified its standing as the top gaming partner for both recreational and competitive players.




A New Era for Everyday Gamers

Attention was also focused on the recently announced Infinix GT 30, the newest model in the company's powerful gaming portfolio designed especially for casual gamers.   The GT 30 provided flagship-level performance at an affordable price, building on the GT 30 Pro's success as the MPL PH's official tournament phone.   Players were able to maintain their competitiveness and enjoy seamless gameplay both inside and outside the arena because to the device's long-lasting battery, advanced cooling system, and high refresh rate display.

“MPL PH has always been the home of champions, a place where performance, prestige, and passion meet. Through this project, we wanted to create something truly meaningful, a symbol of excellence that celebrated not only professional players but also the fans who make the community shine.” ~Irish Del Rosario, Infinix Philippines Public Relations Supervisor



The tournament is powered by Infinix, which also recognizes the incredible individuals that make each season special.   These include the Mythic Media Award, which recognizes producers that continue to inspire and impact the gaming industry, the All-Star Team 1, which features the league's top athletes, and the Most Improved Player award, which recognizes a rising star who has improved.




Community at the Core

In keeping with its mission to make gaming accessible to everyone, Infinix made the event lively with community events that paid tribute to fans as much as the pros.

One of the highlights of the weekend was the XLABAN Showmatch, which featured gaming celebrities Cherizawa and Jayat alongside MPL PH announcers Athena and Uomi.   Fans teamed up with their favorite MLBB icons to create Team #CheriNa and Team #JayMi.   The battles showed how players of various skill levels can work together and were full of friendship, comedy, and great moves.   The bragging rights were eventually gained by #Team JayMi following a thrilling round of games.




The excitement continued with FANSIKLABAN Season 3, where community teams battled it out in an intense showdown of skill and teamwork. Team A and Team B faced off in the finals, proving that passion and collaboration are the true keys to victory in the Filipino gaming community.

“Through initiatives like XLABAN Community Showmatch and FANSIKLABAN Fan Clubs Tournament, we aimed to strengthen our bond with the community. It’s all about creating opportunities for gamers to connect, compete, and celebrate the spirit of play, with Infinix right there supporting every win.” ~Willy Lloyd Cruz, Infinix Philippines Community Manager



Global Recognition: Infinix Earns Esports Awards Nomination

The Esports Awards are one of the most important yearly events in the worldwide gaming business, celebrating excellence in all aspects of competitive gaming, including players and teams, organizations, content providers, companies, and production crews.  This year, Infinix was nominated for Esports Commercial Partner of the Year, a big achievement for the company.  The nomination recognizes Infinix's rising presence in the esports ecosystem, as well as its continued efforts to empower players and promote the global esports community.  It's a proud occasion that also recognizes the dedication and enthusiasm of Infinix fans and the ever-expanding XFan Community. 

With its continued support for MPL PH and the Filipino gaming community, Infinix reaffirms its dedication to empowering every gamer, from the pros on the big stage to the fans cheering from home. Every match, every play, and every moment reflects Infinix’s belief that gaming is not just about winning but about creating golden moments that bring people together.

For more information on upcoming deals and events, follow Infinix Philippines on Facebook



















About Infinix:
Established in 2013, Infinix is a cutting-edge technology brand tailored for the youth. Committed to delivering cutting-edge technology, stylish design, and outstanding performance, Infinix strives to provide consumers with a superior mobile intelligent experience. In addition to smartphones, Infinix has expanded its product range to include TWS earbuds, smartwatches, laptops, tablets, smart TVs and more. Currently, Infinix products are available in over 70 countries and regions worldwide, spanning Africa, Latin America, the Middle East, South Asia, and Southeast Asia.

For more details, please visit: https://ph.infinixmobility.com/


About Mobile Legends: Bang Bang 
Mobile Legends: Bang Bang is one of the most popular mobile Multiplayer Online Battle Arena (MOBA) games worldwide that brings communities together through teamwork and strategy. With over 1.5 billion installations and 110 million active monthly users, the award-winning game is among the top 10 most played in over 80 countries. With an extensive reach across the Asia Pacific region, the multiplayer is available in 139 countries with an expansive global esports presence. 


About MOONTON Games
Established in 2014, MOONTON Games is a global video game company dedicated to gaming development, publication, and esports. With more than 2,000 employees worldwide, the company operates offices in Indonesia, Malaysia, Singapore, the Philippines, Latin America, and China. It has successfully launched several high-profile mobile games globally and has built long-term relationships with governments and esports organizations in more than 30 countries around the world. Mobile Legends: Bang Bang is its current star game and the leading mobile multiplayer online battle arena (MOBA) game worldwide. For more information, visit https://en.moonton.com.

NUSTAR Online Champions ‘Art for a Cause’ at the 2025 Red Charity Gala Ball

“At NUSTAR Online, we believe that success carries a social responsibility. Supporting the Red Charity Gala Ball’s Art for a Cause initiative allows us to contribute to something larger than ourselves, empowering communities, uplifting lives, and demonstrating that giving back can be as transformative as it is inspiring.” ~Krizia Cortez, Director of Public Relations, NUSTAR Online


In a sumptuous evening that blended art, fashion, and philanthropy, NUSTAR Online took center stage at the 2025 Red Charity Gala Ball, reaffirming its commitment to meaningful giving and corporate citizenship. In keeping with the gala's mission to transform creativity into meaningful community assistance, the corporation generously donated ₱2.25 million to the Art for a Cause project through winning auction bids of ₱750,000 for a piece by Dominic Rubio and ₱1.5 million for a piece by Jigger Cruz.




A staple of Manila's social calendar, the Red Charity Gala Ball brings together the country's top designers, philanthropists, and companies to raise funds for health, education, and humanitarian causes.   Instead of being merely a runway show, it has developed into a cultural movement that celebrates the Filipino attitude of kindness.   This year's donation from NUSTAR Online demonstrated how corporate goals may have a real impact.


Art for a Cause Meets Corporate Purpose

In 2025, NUSTAR Online went above and beyond sponsorship to make a direct, purpose-driven donation, turning its involvement into an act of advocacy.   The company's involvement demonstrated its belief that the secret to significant success is the ability to uplift others and enhance the communities it serves.   By aligning its CSR goals with the Art for a Cause campaign of the Red Charity Gala Ball, NUSTAR Online demonstrated how culture and business can work together to promote generosity and social good.


Corporate Citizenship in Action

The evolving role of business in nation-building was exemplified by the 2025 Red Charity Gala, in which NUSTAR Online took part.   The company's philanthropy explicitly aligned its marketing goal with its CSR principles by proving that generosity can be both strategic and genuine. The partnership further raised the event's validity and awareness through social media, extensive media coverage, and the gala's strong patron base.

The involvement of NUSTAR Online not only raised awareness but also improved a feeling of community and purpose among its employees and stakeholders. The company's charity act brought together brand, community, and culture in a compassionate display, setting a new standard for corporate involvement.




Turning Glamour into Ground-Level Impact

The Art for a Cause component of the Red Charity Gala Ball has always been its lifeblood, turning creative pursuits into useful support.   The proceeds from the sale of artwork and carefully selected experiences are given to national organizations that improve the lives of people.   The NUSTAR Online donation acted as a spur, increasing bidder participation, inspiring additional businesses to make contributions, and ultimately establishing the benchmark for significant philanthropy in the Philippines.


Purpose, Culture, and Community Synergy

More broadly, NUSTAR Online's 2025 contribution shows the company's commitment to collaborations with goals beyond simple financial contributions.   By integrating philanthropy into a culturally meaningful platform like the Red Charity Gala, the company created a synergy that combines heart and legacy.  This demonstrates how collaboration strengthens the bonds between community, business, and the arts.

As more companies seek to understand their role in a purpose-led economy, the example of NUSTAR Online provides a useful model for sincere, substantial, and sustainable corporate philanthropy.

For unparalleled entertainment experience, visit (NUSTAR online website). 



















About NUSTAR Online
NUSTAR Online is a premier online gaming and entertainment platform licensed under the Philippine Amusement and Gaming Corporation (PAGCOR). It is designed to offer gamers a sophisticated space where play, rewards, and modern luxury converge. NUSTAR Online is built on the pillars of innovation, elegance, and responsible gaming—redefining how Filipinos experience online entertainment. Visit www.nustargame.com or follow NUSTAR Online on its official social media channels at @nustaronline.