Saturday, January 30, 2016

FIT FOR FASHION RETURNS WITH SEASON 2 MEDIA LAUNCH

Fit for Fashion Season 2 Premieres in January 2016
Fit for Fashion returns for season 2 with 14 gang of contestants!

Fit for Fashion doesn’t just change bodies; it changes lives.

Brought to you by Fitness First & Imagine Group Entertainment, Fit for Fashion is the 1st ever reality TV show that brings fitness & fashion together.

After an intense 1st season, Fit for Fashion is back with ZALORA as the fashion sponsor for Season 2. Go on a transformational journey with our contestants as they redefine their bodies, minds and self-image.

Returning this season to drive our contestants are top authorities in fitness & fashion: Louise Roe, Christine Bullock, Mitch Chilson & Todd Anthony Tyler.

Our season winner will go home with the grand prize of $100,000 from Fitness First, be featured on the cover of Fitness First Magazine & receive a year’s supply of clothing from ZALORA.

Who will achieve their goals & become Fit for Fashion? Find out on Season 2 of Fit for Fashion, only on StarWorld Asia.

The show, which uniquely aims to motivate its viewers to start their own transformational journeys, will begin 2016 with a bang! Returning with tougher challenges and even more determined contestants, Fit for Fashion will follow these 14 gung-ho individuals who have been plucked from all walks of life. Over the course of 10 weeks viewers will be emotionally engaged and inspired as the contestants seek to redefine their bodies, self-image and self-confidence with the help of fashion experts; Louise Roe and Todd Anthony Tyler, and fitness gurus, Mitch Chilson and Christine Bullock.

Fitness First, one the largest fitness brands in the world, has once again partnered with Imagine Group, an international TV production powerhouse, to create Fit for Fashion. The second season welcomes yet another key sponsor, ZALORA, Asia’s online fashion destination, who play an integral role in making the show even more captivating and entertaining for viewers.

“Season 2 of Fit for Fashion raises the bar in entertainment in Asia. The scale of physical challenges rival major US shows and the fashion challenges make our contestants look like super models! The first season of our show was a massive success and as a result, we had huge demand from contestants around the world to compete in the show even from countries where the show has not broadcast yet (e.g. USA). Our contestants are hungrier than ever to succeed and will have the audiences riveted with their dynamic personalities." ~Riaz Mehta, President & Founder of Imagine Group, the show’s producers, 

Fit for Fashion Season 2 - Sizzle


JUDGES

LOUISE ROE / Host
Louise Roe is a TV host and fashion journalist who most recently hosted TLC’s makeover show, Style By Jury. The fashion correspondent for NBC’s Access Hollywood, she also hosted the network’s competition show, Fashion Star, and Fit for Fashion for the Fox owned ‘Star World’ network in Asia. For five seasons Roe fronted MTV International’s hit makeover dating show, Plain Jane.

Spring 2015 saw the release of Roe’s first book, Front Roe, a style guide dedicated to helping women feel more confident about themselves. With 1.5 million social media followers, Roe is passionate about offering style advice to her followers from her blog, also entitled Front Roe.

Louise has contributed to and been featured in numerous publications, including People StyleWatch (where she writes a monthly column), Glamour magazine (where she served as Fashion Editor at Large), Us Weekly, Vogue.com, In Style UK, Elle UK, Cosmopolitan UK, Lucky, Mens Health UK, Huffington Post, and Conde Nast Traveler, among others.

Born in the UK but based in LA, she was a host on VogueTV, BBC’s documentary Addicted to Boob Jobs and long-standing style series The Clothes Show, before moving stateside six years ago.

Roe is a regular fashion correspondent on the red carpet during awards season. She co-hosts Access Hollywood’s Golden Globes, Grammys and Oscars coverage this year, ABC’s live pre-Oscars show in 2012, (a show that drew an audience of over 30m viewers), and also the live red carpet at MTV International’s Movie Awards, VMA’s and EMA’s.

Additionally, she co-hosted E!’s live coverage of the Royal Wedding. As a cast member of MTV’s The City, Roe put her fashion journalism skills to use, hosting trend videos and designer interviews for Elle.com. She has fronted modeling campaigns for Adidas, Italian fashion label Hogan, Reiss and Bloomingdales, and has appeared on Britain’s Next Top Model, E!’s Chelsea Lately, NBC’s The Nate Berkus Show, GMTV, Project Catwalk, Style Network’s How Do I Look, 10 Things I Hate About Me, and Make Me a Supermodel.

Roe fronts MTV’s ‘Bullied’, a campaign to stop bullying in schools across the globe. She is an ambassador for Step Up Women’s Network, an organization that mentors underprivileged girls through high school and college. She also supports the charity Dressed For Success, and is an honorary fellow at Southampton’s Solent University where she lectures fashion students twice a year.

TODD ANTHONY TYLER / Fashion Photographer
Celebrity fashion photographer, Todd Anthony Tyler, is highly recognized in both Asia and globally. Celebrated for shooting vivid images with raw energy and uncompromising character, Tyler has created captivating advertising campaigns for Uma Wang, Ritz-Carlton Hotels, L’Oreal Paris, Adidas and Ports 1961. His work regularly graces the pages of elite fashion magazines including Vogue China, Vogue Italia, Elle China, Harper’s Bazaar China, Prestige Indonesia, L’Officiel and GQ.

Breaking into the fashion industry as a model, Tyler was once highly sought-after by the blue chip brands of menswear. After modeling full time from Japan to Milan, Tyler began to pursue his lifelong love affair with photography, this time from a different angle. With 20+ years of combined experience on both sides of the camera, the Canadian-born photographer uses the lens to push the boundaries of style and creative exploration.

For over a decade, Tyler has operated a successful studio in Shanghai, China, becoming the photographer and art director of choice for his knack to transform models into icons. Tyler has captured the rising stars of Asia’s freshest faces including Liu Wen, Fei Fei Sun and Kiki Kang. His unique point of view on producing artistic imagery is expressed candidly each month in a column he writes for Asian Photography, India and Asia’s premier professional photography magazine.

A key figure in the successful first seasons of Asia’s Next Top Model and Fit for Fashion, Todd will be back this season on Fit for Fashion as resident photographer and judge. Todd’s notoriety as an expert in his field and candid remarks on the judging panel earned him a plethora of followers and fans who avidly support him in his fashion career.

When Tyler is not snapping away, he strives to maintain a healthy work-life balance by doing yoga, weight training and running daily. He is co-owner of a yoga inspired lifestyle-clothing company called Aumnie.

CHRISTINE BULLOCK / Trainer
Christine Bullock’s appetite and joy for life is infectious! She believes fitness and nutrition are guides to living life to the fullest. Christine subscribes to the notion that embracing better eating habits and a personal exercise routine into one’s daily living is vital to having a balanced life. Christine has been teaching fitness from Pittsburgh to Los Angeles for over a decade, although she has been in the fitness world her entire life. This multi-faceted yet tiny powerhouse began as a ballerina for the Pittsburgh Ballet Theatre. Finding that dance alone was not enough to satisfy her fitness obsession, she wanted to study a wider range of fitness methodologies and started teaching yoga while attending college.

Christine has added numerous certifications to create a well-rounded background, such as Pilates, Pre & Post Natal, Nutrition, Barre, TRX and HIIT, as well as having a B.A. in Psychology and Education. Christine’s challenging training is balanced by her playful and lovable personality, which enables clients to see immediate results, have fun and stick to their program.

Christine is currently a finalist in Women’s Health Magazine’s national search for “The Next Fitness Star.” She was voted LA Racked “Hottest Trainer of 2013′′ and is an Ambassador for fitness fashion clothing lines Lorna Jane, Carbon38, and Vie Active. Christine is also the go-to wellness expert and can be seen on NBC, E!, VH-1, Star TV, California Life and PopSugar, as well as a contributor to Oxygen Magazine, Yahoo Health, Style.com, InStyle Magazine, Women’s Health Magazine, Woman’s Day, Men’s Health, Glamour.com, Well + Good, Mind Body Green, In Touch Magazine, Life & Style, Fitness RX, The Bump and many more.

She is recognised as a top fitness model representing the world’s elite brands such as P-90X, Insanity, Equinox, American Gladiators, Metaball, and Sports Authority to name a few. Christine has been featured on the cover of Europe’s biggest fitness magazine Sport & Fitness, as well as featured in Men’s Health with a full page interview.

Christine loves spending time paddle-boarding, hiking, bike riding, gardening, walking her two puppies and beating boys at push-up competitions. She is currently creating a healthy lifestyle book for publication this year. Utilizing her expertise in the beauty and skincare field, Christine is also developing a line of body skincare products called Kayo, Better Body Care which uses the most advanced ingredients for ultimate results to treat all of your skin and body concerns. Christine will be returning this season on Fit for Fashion as resident fitness trainer and judge. She will be sharing exclusive tips and tricks from her experiences along the way with her co-host Mitch Chilson and across all the Fit For Fashion digital platforms.

MITCH CHILSON / Trainer
He was called ‘ The Dragon’ during his pro mixed martial arts days. Mitch is a two time ESPN Martial Combat MMA Champion, who also has a solid base in Brazilian Jiu-Jitsu, and is 1 of only 7 Muay Thai instructors outside of Thailand certified by the Grandmaster of Muay Thai Kru Yodtong Senanan.

From the tender age of 7, Mitch has been delving deeply into the art of healing, both mentally and physically. As he grew into his skills, Mitch began to combine them with his love for high-energy sports, and became certified as a personal trainer, nutritionist and strength and conditioning coach. His sought after holistic style led him to become the program director for some of the largest training facilities in Asia.

No stranger to being on TV, Mitch has hosted numerous television shows, including SuperModelMe, Mega Kids, the first season of Fit for Fashion and currently, Fit for Fashion (Season 2).

Mitch’s energy and enthusiasm for his work are exemplary, imparting invaluable Fitness advice as a regular writer and columnist for Men’s Health Singapore. His all round skills in fitness, physical health, mentoring and professional competition, make him the perfect all round co coach to make our contestants Fit for Fashion!

Last January 12, 2016 launches the new season of Fit For Fashion Season 2. 14 contestants have been revealed for the second season of Asia’s first-of-its-kind reality show Fit for Fashion premiering on Star World at 8pm, 13 January 2016. They are:

Lookpong Punyabhuti, 24, Thailand / #F4FLookpong

Lookpong Punyabhuti is no stranger to the spotlight with her singing success in achieving the fourth runner up spot in Academy Fantasia 2011. Fearless and sassy, Lookpong is looking for a new challenge which will help to bring her to a healthier and fitter life. 


Lookpong is a sassy, confident girl from Thailand who loves the spotlight. She has had great success in her singing career after winning fourth runner up of Thai singing competition show, Academy Fantasia.

Her career has since dwindled and she wants to turn it around. She feels her image is key to getting her music career back on track and is now looking for the next phase.

With a penchant for the finer things in life, this socialite has found that her partying ways can be bad for her health. Now she is ready for the challenge. She claims she is fearless and nothing scares her.


Jessica Punch, 26, Singapore / #F4FJess
Despite being confident and friendly on the outside, Jess and Marlon harbours insecurities that have been holding them back from being their best. Quirky is the best way to describe the two contestants representing Singapore. Follow the ‘Karate Girl’ and ‘Geeky Boy’s’ transformation as they overcome challenge after challenge on the show.

Australian-born and now living in Singapore, Jess is a sweet, lovely, bubbly girl that packs a punch, having practiced karate from a young age. Dancing from the age of 15, it’s hard to believe this petite girl was considered larger then her peers.

Whilst she seems confident and outgoing on the outside, she harbors a lot of self-doubt and insecurity on the inside. However, her strong competitive side has kept her going. She’s brave and has traveled the world.

Jess is a natural performer and is not afraid of being in the spotlight, having worked on various TV programs in Australia.

Jess is her own toughest critic claiming she hates her legs and stomach. She feels she doesn’t do enough exercise and needs motivation to change up her regimen – she no longer wants to cover up on the beach or feel like she’s not pretty.

Deena Marzuki, 25, Malaysia / #F4FDeena
Among the 14, three contestants represent Malaysia – Hungarian businessman Attila Szekely currently resides in Malaysia, sweet tooth Malaysian-born Deena Marzuki and Chinese-Malaysian Australian ‘geek’ Marlon Dance-Hooi. A colorful combination, the trio will surely keep the show’s fans on their toes! One thing they have in common is their motivation as they embark on this transformative Fit for Fashion journey – at the end of it, they want to inspire others to go further and be a better version of themselves – leading by example. 

Deena is the sweet girl with a sweet tooth, who is a part time baker and student from Malaysia.

Despite her bubbly exterior, Deena’s life hasn’t always been peaches and cream, having faced huge personal obstacles. Deena was always called the ‘fat kid’ in school, but with her family’s support, Deena has turned her life around and now wants to use her story to inspire others who may be fighting the same battle she won.

Deena has channeled her demons towards fitness. Her two loves, food and fitness often collide with another especially when she has to sample her own bakes.

Vicki Wheeler, 35, Australia / #F4FVicki
This bubbly and cheeky Australian is no stranger to the digital space as she updates her profiles frequently, from her daily happenings to her beloved dogs.

While Vicki is desperate to lose weight, she cannot say no to alcohol and fast food.

You might want to steer clear of her when she gets worked up; Vicki was kicked off a basketball team for being too aggressive.

Vicki is a bit of a thrill seeker, and rides a 1000cc motorbike. However, you would never have guessed that this biker chick is terrified of spiders and is proud to call herself an IT geek. She says of her disposition that there’s a difference between not caring and being unhealthy, and Vicki now cares about being healthy.

Kyle Ramirez, 22, Philippines / #F4FKyle
A confident and charming entertainment host, this Filipino considers himself “the joker.”

His luscious long locks make him the envy of most guys (and girls!), which helped him start a modeling career. Raised by his grandparents, he says modeling was beneficial for him as it gave him the attention he craved.

He used to weigh 100kg, but hereditary diabetes forced him to reassess his fitness, though he still has a weakness for salty foods loaded with MSG.

Jackie Zapata and Kyle Ramirez represent Philippines in the upcoming Fit for Fashion Season 2. Restless and struggling with stress, Jackie, a first generation Filipino American with a successful banking career, auditioned for Fit for Fashion in hope that the show will give her the tools she needs to reinvent herself. Meanwhile, the well-known entertainment host Kyle is looking to broaden his existing skills and to better himself physically and mentally. 

Marlon Dance-Hooi, 30, Singapore & Malaysia / #F4FMarlon
You might recognize this Chinese-Malaysian Australian ‘geek’ from Australia’s 2010 series of Beauty & The Geek. Now residing in Singapore, Marlon is awkward but endearing at the same time. This actor and voice artist also does celebrity impersonations but we are not too sure how good they are. We’ll let you be the judge of that.

Marlon’s self-proclaimed laziness gets in the way of his big dreams. His mother has always taught him to be the best he can be, but he can’t quite push himself to make any real change despite being aware of his slowing metabolism and his expanding gut.

Michael Gelonesi, 29, Australia / #F4FMikey
Michael, or Mikey as he likes to be known, is the Sydney guy who is reluctant to grow up. He still lives with family at home and loves his man cave, working for the family business and acting as a club promoter on weekends. He’s a party boy, who hopes to be a TV presenter one day.

Being Italian, Michael loves his food. And now his love for pasta has given him love handles. Mikey is a cheeky, happy, smart, confident guy who is full of ambition and is a total ladies man.

Anthony D. Walker, aka Anthony Dupree, 25, USA / #F4FAnthony
Originally from a small inner city in Delaware, Anthony is the American boy who has never traveled outside of the US. He is confident, ambitious and outgoing and is certainly an “entertainer” who loves to inspire others. The man with a voltage smile is very passionate about impacting his community in a positive way, and aspires to enhance his impact globally.

Anthony has never been athletic and used to be called “Chicken Little” by his friends as he had skinny legs and arms and “chicken breasts”. He goes to the gym as often as he can, but he lacks the confidence from the results of losing his man boobs.

Anthony wants to leave hope with those who are experiencing similar challenges; by first inspiring himself to be a better version of himself. He realizes that this sounds cheesy, but coming from Anthony it seems genuine.

Jackie Zapata, 32, USA & Philippines / #F4FJackie
Jackie is a strong, fierce, confident Filipino-American from New York who also has a sensitive side.

Devastated after dislocating her elbow whilst at the gym, Jackie took a long break from her workout routine, stopping all form of exercise and as a result lost her physical momentum. She loves her glamorous lifestyle but has been bitten by the lazy bug, and doesn’t do as much exercise as she used to.

Jackie has a chronic sweet tooth and claims sugar is her kryptonite. She will eat whatever junk food is put in front of her. It’s because of these bad habits that she needs to reclaim her discipline to succeed.

Vladimir Musson, 28, Russia & Australia / #F4FVladimir
Vladimir is no stranger to being on TV. This Russian-born, Australian starred on Big Brother 2010, Australia and loves being in the spotlight.

Vladimir calls himself an extrovert. Judging from his profile picture, we wouldn’t have guessed. Amongst other things, he describes himself as loud, garish and impulsive and is not afraid to speak his mind.

Vladimir feels that he has lost his charm and physique through the years – we have to add that he hasn’t stepped foot into a gym for four years. Being a dancer that is not ideal – he wants the body he once used to have. Vladimir loves fashion, singing and dancing, but his main vice is that he loves partying and with that comes smoking.

Sam Gaskin, 31, Australia / #F4FSam
If you are looking for that fun, outgoing guy, look no further, there’s Sam Gaskin. Sam is a New Zealander with Maori, Welsh and African heritage, currently residing in Australia.

Sam’s zest for life comes from overcoming school bullies as a teenager. As an overweight kid, who weighed 100kg at age 14, Sam battled bulimia in his late teens and still carries some of those emotional scars today. “I have the fat gene”, he says; his mother and aunties have had gastric bypass surgeries to help them lose the weight.

As a doting father of two young children, he sees himself as a role model to young people. Being a dance teacher, you would think Sam has his exercise regime down. With his love for food and not so disciplined lifestyle, he calls his state of exercise, inconsistent.

Katherine Patrick, 33, Australia / #F4FKatherine
Katherine is an outgoing personality from Sydney, Australia. Definitely not one to shy from the camera, Katherine used to perform on stage and TV in the kids show, The Wiggles.

Katherine considers her fitness inconsistent. She has an idea for a new regime and doesn’t stick to it. For example she once bought a pair of boxing gloves as she wanted to take up boxing…those gloves are still in the box.

Katherine wants to desperately turn her life around. She feels her time is running out and sees the show as the key to getting back on top of her game.

Freska ‘Cika’ Darnadi, 34, Indonesia / #F4FCika
Cika is the Javanese chick that was once an aspiring pop star and model, releasing music singles and even appearing on Indonesian Idol a few years ago.

Cika is outgoing and fun, and grew up with her large military family in basic surroundings in South Sulawesi. After the birth of her daughter, Cika put on 22kg. She has managed to lose most of it, but just like any parent, juggling responsibilities has meant she’s struggling to get back to the figure she once had.

Freska ‘Cika’ Darnadi of Balinese origin represents Indonesia in this coming season. Once an aspiring and confident pop star and model, various life setbacks had made her lose her sparkle. Auditioning and claiming a spot among one of the 14 Fit for Fashion Season 2 contestants, Cika wants to regain her confidence, create an amazing life for her daughter and be an inspiration to women facing struggles like hers.

Attila CK, 42, Hungary & Malaysia / #F4FAttila
Attila is the sophisticated Hungarian businessman brought up in Canada and most recently was residing in Malaysia. He has traveled the world, going where he feels moved.

This adventurous, funny, and smart man who can be impatient and arrogant at times and likes the finer things in life, became the director of a major corporation in Europe at the age of just 29. After a move to California during the dot-com boom, he now resides in Malaysia where his dream is to open a Yoga Retreat.

In keeping up with his nomadic lifestyle, Attila likes to see himself as a collector of skills and has acquired various skills throughout the years; kite-surfing, swimming, snorkeling, singing, and martial arts, to name a few.

Now in his 40s, Attila is finding it harder to maintain his body and feels like he’s let himself go. As narcissistic as this may sound, his biggest phobia is growing old and losing his good looks and body.


“The contestant mix this season once again demonstrates that fitness is a universal language – everybody wants to be healthier, and live a happier life full of confidence and vitality. There’s always room improve your fitness levels and push yourself to go further than you thought you ever could. We’re excited for the audience to witness these transformations over the course of the ten episodes - we hope that they’ll be inspired to get started on their fitness journeys, and make full use of the tools and expertise we have available to help them do so.” ~Simon Flint, CEO of Fitness First Asia
Fit for Fashion (F4F) is the first reality TV show to encourage its viewers to start their own transformational journeys. Inspired by what they see on screen, viewers will be able to download interactive tools including CustomFit 3.01 and a carefully designed ‘Fitness First 10-Week Get Fit Programme’2 which will give them all the fitness and nutrition help they need to start their own journeys of transformation - while simultaneously getting a real feel for what the contestants go through on the show.  

In its first season, F4F was enjoyed by millions of audiences across the South East Asia region and ranked in the top five FOX programmes in the fourth quarter (October to December) of 2014. The show also accumulated a strong online presence with around 500,000 Facebook fans.


Some of the highlights of the launch last January 12, 2016 here in the Philippines at SM Aura, Directors Cut.
With the Boys ^_^

For more information on the show, please visit Fit For Fashion TV.

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