Wednesday, January 22, 2020

Tanduay Collaboration With Secret Fresh’s DJ Bigboy Cheng the 165-Year-Old Brand’s Classy, Vintage Look

“We dedicate this collaboration to him. We wanted to design something that you can wear to classy events, so we came up with varsity jackets and streetwear.” ~DJ Bigboy Cheng, the Proprietor, and Owner of Secret Fresh

Tanduay’s iconic labels and logos get the Secret Fresh treatment as the two Filipino brands collaborate for a line of varsity jackets, hoodies, and tees.


DJ Bigboy Cheng, the proprietor, and owner of Secret Fresh who is known here and abroad for his passion for collecting toys and shoes shared that he and Jonathan Yap initiated the collaboration with the late Tanduay President Lucio “Bong” Tan, Jr. whom he considered a friend. Yap shared that all the designs have been seen and approved by Tan.


Tanduay’s iconic labels and logos get the Secret Fresh treatment as the two Filipino brands collaborate for a line of varsity jackets, hoodies, and tees. Tanduay’s iconic labels and logos get the Secret Fresh treatment as the two Filipino brands collaborate for a line of varsity jackets, hoodies, and tees.

Here are some of the designs


Now exclusively available at Secret Fresh at the RONAC Art Center in Greenhills, the collection comes in 14 selections. There are tees in white and black; varsity jackets in red-white and black-red; and hoodies in black and red to choose from.


Secret Fresh is hailed as the top pop art gallery in the country. It started out as as a store specializing in art toys and eventually became a gallery where both local and for-eign artists and brands get to collaborate with Secret Fresh for designs and prints on toys, streetwear, and other items.


One of the artists that it has collaborated with is none other than National Artist for Visual Arts BenCab, one of Cheng’s idols, for a series of sculptures and limited-edition caps. 

Tanduay x Secret Fresh
https://www.facebook.com/secretfresh



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