March 8, in celebration of International Women’s Day, marks a global day to celebrate the countless achievements of women throughout history and across nations. Since SM loves women and recognizes how they are respected and revered in the Philippines, the retail giant has geared up new and exciting activities for women to experience all March.

Ms. Aimee Gonzales, Mall Manager at Sm Mall of Asia

SM Woman gathered Radha, Frenchie Dy, and Bituin Escalante, three confident, beautiful, fun, and passionate women with the most melodic voice in the country that perfectly embody #SMWomanPlus flaunting their most trend-driven and size-inclusive designs yet. Because there’s nothing sexier than a woman who’s owning it. 


Bituin Escalante

Frenchie Dy

Rownita and Eruption

With my empowering, Influencer and Inspiring Beautiful Bloggers! 

Shaira Habon ~
Maria Hazel Vina Vinluan ~

She is an actress, a model, a host, and a good advocate, she is one of the best representation of beauty, brains, grace, and compassion. Miss World 2013, Megan Young!

Former Ms. World Megan Young

This season, SM Supermalls and SM WOMAN invite mallgoers to an extra special Women’s Month with SM’s World of Women celebration in 68 malls nationwide. Announced at a media launch in SM Mall of Asia, SM unboxes fun and exciting activities to thank and empower all women to shop and enjoy great deals on their favorite items!

  • Enjoy up to 50% off on great selections
  • Buy 1 Get 1 on select items
  • Extra 10% off on ALL ITEMS for SM Advantage cardholders EVERY Wednesday this month: March 7, 14, 21, 28.
  • 5% REBATE for a minimum purchase worth Php 5,000.00 - Php 9,999.99 for BDO SHOPMORE cardholders and 10% REBATE for minimum purchase worth Php 10,000.00 for BDO SHOPMORE cardholders. BOTH are EVERY Saturday of the month: March 10, 17, 24, 31.
  • Get 2x Points on ALL purchases for SM Advantage cardholders ONLY on March 15 and March 30.

Fun events this month include the much-awaited Women’s Sale on all Wednesdays of March, where ladies can get exclusive deals on fabulous finds every week of the month. While beauty junkies can go on a beauty spree for discounts and bundles on beauty must-haves, ladies can also indulge in pampering promos from beauty and wellness stores. There is also the Ladies’ Wellness Camp for tips and hacks from style gurus on wellness, nutrition, and fitness.

Happening also this season is the SM Supermalls World of Women Project Headshot Clinic, an activation that defines the SM WOMAN. Women of all ages, sizes, shapes, background, and profession – the SM WOMAN is beautiful, strong, confident, fierce, and driven. Harnessing the power of social media, Project Headshot Clinic, a brainchild of Niccolo Cosme, and SM join hands to show how some women have made a dent in the lives of Filipinos through their chosen advocacies.

To be part of this meaningful activation, customers are encouraged to upload their portrait photos and add a statement that communicates their own empowerment story via the SM Supermalls website ( The women with the most compelling cause and the story will get the chance to win shopping prizes and to be featured at the SM’s World of Women culminating event and exhibit at SM Mega Fashion Hall on March 22.

Don’t forget to celebrate Women’s Month and visit SM’s Women’s Wednesday Sale this March!


For exclusive news about SM Supermalls, visit or follow SM’s official social media accounts on Facebook, Twitter, and Instagram; and get an insider access to all the fun happenings at SM Supermalls nationwide through SM’s Viber Public Chat. Tweet your thoughts, upload and share your photos about your memorable moments at SM, then use its official hashtag #EverythingsHereAtSM.