Sunday, October 29, 2023

SM Lights up the Christmas Season in CAMANAVA

The captivating essence of the holiday season has come to life in the CAMANAVA region, as SM Supermalls presents a marvelous adventure featuring enchanting Christmas displays. The enchantment commenced at SM City Grand Central on October 26, then continued at SM City Valenzuela on October 27, and finally at SM Center Sangandaan on October 28.

Stretching across the mall atrium, SM City Grand Central plans to impress shoppers with an elaborate and radiant centerpiece. As visitors step into the mall, they will be welcomed by an imposing arrangement of LED letter blocks that change colors, spelling out the classic greeting "Grand Holidays." This oversized creation is set to be the highlight of the season, with its captivating transition from rich reds to serene blues, forming a mesmerizing visual spectacle. Adding to the magic, SM City Grand Central's Grand Holiday display will feature towering star poles, reindeers, Santa's enormous red chair, and sleigh. The inviting glow of these enchanting lights will immediately immerse shoppers in the holiday atmosphere, creating the perfect ambiance for a cheerful shopping experience for all.

Drawing inspiration from "Christmas on Parade" at Pacific Place, SM City Valenzuela’s Christmas in Transit centerpiece promises to transport shoppers on a whimsical journey through the holiday season. Taking center stage is a whimsical Santa and his merry squad, all set to embark on a festive adventure in a Cartoon-type car adorned with an assortment of luggages and travel essentials. This vibrant display encapsulates the joyous anticipation of travel and reunions during the holiday season, resonating with families and individuals alike.

The colors of the season are very much alive as SM Center Sangandaan decks the halls with the sparkling timeless charm of gold, green, and red, symbolizing the time-honored traditions of Christmas. Comprising a breathtaking ensemble of Christmas trees of varying heights and a constellation of stand-alone brilliant stars, SM Center Sangandaan’s Centerpiece is a dreamy visual spectacle that is sure to linger in the hearts of all who behold it.

Sharing the message of hope, joy, and love, all SM centerpieces are adorned by gigantic 30-ft Christmas trees. Decorated by hundreds of dazzling Christmas balls and ornaments and nearly thousands of LED lights and yards of garland, the repurposed Christmas trees will not only serve as a seasonal centerpiece in the malls but also an opportunity for shoppers to create lasting moments with family and friends through a picturesque, unique Christmas attraction.

Shoppers at SM malls in CAMANAVA may also find Christmas around every corner as they come across a collection of holiday trees and wreaths spread throughout the mall. There would also be surprises, Christmas markets, musical medleys, and family-filled Christmas activities that would add an extra touch of wonder to holiday shopping. 

SM's holiday displays are a cherished tradition that marks the arrival of the Christmas season in cities where SM operates malls. These festive centerpieces will be showcased until January 7, 2024, and shoppers are encouraged to savor the holiday spirit and make cherished memories with their dear ones.

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