Wednesday, September 23, 2026

BPI brings Japanese flavors closer through VYBE and Ramen Nagi, plus other dining brands

"At BPI, we continue to expand VYBE's network by partnering with brands that are part of our customers' everyday lifestyles. Through our collaboration with Noodlerama's restaurant chains, we're making QR Ph payments more rewarding while helping our partners connect with more customers. It's another step in making digital payments more convenient, accessible, and valuable for everyone." ~Eric M. Faustino, Head of Digital Partnerships at BPI


The Bank of the Philippine Islands (BPI), through its VYBE e-wallet, continues to expand its network of brand partners through its latest collaboration with Noodlerama, Inc. The partnership gives VYBE customers more opportunities to enjoy convenient cashless payments while unlocking exclusive dining offers from some of the country’s popular restaurant brands.

Through the latest collaboration, 
VYBE users can enjoy added value when dining at participating branches of Ramen Nagi, Ramen Ton-ichi, Propaganda Bistro, and Akimitsu. The offers are available until October 31, giving customers more reasons to use their VYBE e-wallet when enjoying their favorite dining experiences.


As part of the partnership, VYBE users can enjoy exclusive dining offers:
  • Ramen Nagi: Get ₱150 off participating Hot Nagi side dishes with a minimum spend of ₱1,000.
  • Ramen Ton-ichi: Enjoy a regular-sized Ton-ichi Ramen for only ₱99 when ordered with any participating regular-sized ramen.
  • Propaganda Bistro: Get ₱100 off on one order of Crunchy Pork.
  • Akimitsu: Enjoy an 8-piece California Maki for only ₱150 with a minimum spend of ₱500.



The exclusive offers are available to customers who pay via QR Ph using VYBE at participating branches nationwide throughout the promo period. Beyond these partner-specific benefits, VYBE’s interoperability allows users to make payments at any merchant nationwide that accepts QR Ph, giving customers greater flexibility to use their e-wallet beyond participating brands.

By connecting users to a wider network of QR Ph-accepting merchants, VYBE helps make digital payments more accessible and convenient while contributing to the continued growth of the country’s cashless payments ecosystem.

As BPI continues to expand VYBE’s network of brand partners, the e-wallet is evolving beyond a basic payment platform by connecting users to exclusive offers across dining, shopping, travel, and other lifestyle categories. With close to 2.9 million users as of September 2026, VYBE continues to strengthen its presence as a rewarding e-wallet that helps Filipinos maximize the value of their everyday cashless transactions. Through strategic brand collaborations, VYBE aims to make digital payments more rewarding while helping partner businesses connect with more customers.

The partnership also reinforces BPI’s commitment to making digital payments a natural part of everyday life. By working with trusted brands to provide meaningful rewards, the Bank continues to create more opportunities for Filipinos to enjoy the convenience, security, and value of digital payments.

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