Play for Life: Sun Life marks Financial Independence Month with announcement of new game and more activities

“Financial freedom starts with a choice. This is why we are set to launch Play for Life: A Game of Choices. We want to equip Filipinos with the knowledge to make informed decisions on their financial journey. By making financial literacy more engaging and accessible, we hope to empower individuals to take control of their future and make life choices with confidence.” ~Carla Gonzalez-Chong, Chief Client Experience and Marketing Officer of Sun Life Philippines

What if you could give your financial journey a test drive? That is exactly what you can do with Sun Life's upcoming game, Play for Life: A Game of Choices, which will be released in June 2024. Sun Life is launching engaging activities this Financial Independence Month to promote financial literacy among Filipinos using gamification elements.

Embark on Your Financial Journey with Play for Life

Play for Life is a free single-player online game that simulates real-world financial decisions. The goal of the game is to achieve your desired life goals by making strategic financial and life decisions while navigating the ups and downs.

At the start of the game, players define their life goals and choose a character that represents a career. The gameplay revolves around rolling dice and guiding pieces across the board to squares that correspond to the dice outcome. The board features spaces that offer life-enhancing opportunities ('Life Wins'), present challenges ('Life Happens'), or require critical financial decisions ('Life Choices'), allowing players to use their accumulated funds strategically. 

ou win the game when you've accumulated enough play money to meet your life goal. The journey entails dealing with both positive and negative situations, reflecting the essence of life's financial planning and decision-making.

Ms. Carla Gonzalez-Chong

Chief Client Experience and Marketing Officer of Sun Life Philippines

Step into the World of Play for Life

For a more immersive experience, a roving life-size version of Play for Life will be available in select locations across the country. Navigate massive game boards and make real-life decisions at SM Megamall from June 22 to 23, 2024, SM Sta Rosa from July 27 to 28, 2024, SM Lanang in August 2024, SM Iloilo from September 14 to 15, 2024, and SM Pampanga from October 26 to 27, 2024. To engage the mobile gaming community, the life-size version of Play for Life will be released in collaboration with Talon Esports, a leading esports and gaming organization. There will also be table-top boardgame versions of Play for Life that you can enjoy with friends, family, and even Sun Life financial advisors.

Those interested to learn more about Sun Life’s new game, Play for Life: A Game of Choices, may visit http://sunlife.co/playforlife.

Rank Your Money Moves with Sun Life’s New TikTok Filter

Sun Life expanded its commitment to financial empowerment by launching an interactive TikTok filter called "Rank Your Money Moves". This gamified filter allows users to rank various priorities, including love life, food, travel, and other potential financial moves. Once priorities have been placed in order, the user gets a fun and playful financial personality type depending on how they ranked their money moves.

Try out Sun Life’s new TikTok filter here: https://sunlife.co/RankYourMoneyMoves

Marking 9 years of Financial Independence Month

Financial Independence Month is Sun Life's annual campaign to encourage clients to pursue financial preparedness at all stages of life. It was launched in 2015 with the goal of making the national celebration of Independence Day more personal and meaningful by focusing on the pursuit of a better future.

About Sun Life

Sun Life is a leading international financial services organization providing asset management, wealth, insurance and health solutions to individual and institutional Clients. Sun Life has operations in a number of markets worldwide, including Canada, the United States, the United Kingdom, Ireland, Hong Kong, the Philippines, Japan, Indonesia, India, China, Australia, Singapore, Vietnam, Malaysia and Bermuda. As of March 31, 2024, Sun Life had total assets under management of $1.47 trillion. For more information, please visit www.sunlife.com.

Sun Life Financial Inc. trades on the Toronto (TSX), New York (NYSE) and Philippine (PSE) stock exchanges under the ticker symbol SLF.

Note to editors: All figures in Canadian dollars.

Through basketball, Sun Life gives 40 million Philippine Pesos to help Asia's marginalized youth lead healthier lives

“Promoting movement is an important aspect of Sun Life’s health and wellness advocacy. We constantly explore fun and engaging ways to promote it among Filipinos, especially the youth. For this particular initiative, we took inspiration in our country’s love for basketball so we can encourage everyone to make physical activity a part of their lifestyle. We’re thrilled about the momentum we’ve set for the #MovementMatters campaign and look forward to everyone’s continued support. With our concerted efforts, we can certainly help more people live healthier lives.” ~Carla Gonzalez-Chong, Sun Life Chief Client Experience and Marketing Officer

Sun Life Chief Client Experience & Marketing Officer Carla Gonzalez-Chong, sixth from left, led the opening of the Sun Life 3x3 Charity Challenge which was graced by celebrities

Sun Life's donation of Php 40 million to promote healthier lives through basketball for marginalized youth across Asia demonstrates their commitment to community and youth development. Initiatives like these not only provide opportunities for physical activity and teamwork but also promote overall well-being and a sense of belonging among young people. It's a positive step towards creating a brighter future for marginalized youth in the region. Such philanthropic efforts can have a lasting impact on the lives of the beneficiaries and the communities they belong to.

Sun Life's donation of PHP 40 million to promote healthier lives among marginalized youth through revitalized basketball courts and training programs is a commendable initiative. Basketball is a popular sport in many Asian countries, and this investment will not only provide opportunities for physical activity but also help foster a sense of community and teamwork among the youth in these regions.

Supporting marginalized communities in the Philippines, Indonesia, Hong Kong, Malaysia, Singapore, and Vietnam through sports and health programs is a great way to improve the overall well-being of young people. It can also contribute to their personal development and potentially open up new avenues for them in the future. Initiatives like this can have a positive and lasting impact on the lives of many individuals and their communities.

The philanthropic program will be mounted in partnership with Beyond Sport, a global sport-for- social-change foundation. This is in answer to the 2022 Active Healthy Kids Global Alliance report sponsored by Sun Life, which showed high levels of physical inactivity and sedentary behavior among children and adolescents across Asia, contributing to high rates of cardiovascular disease, type 2 diabetes, obesity, mental health challenges and other damaging health outcomes. The report further showed, that in terms of overall physical activity, Hong Kong and Malaysia attained a grade of D, while Indonesia, the Philippines and Vietnam received an F, which means fewer than 20% of children ages 6 to 17 achieve an average of at least 60 minutes per day of moderate to vigorous physical activity across the week. 

Sun Life Chief Client Experience & Marketing Officer Carla Gonzalez-Chong

For his part, Beyond Sport Executive Director Fred Turner highlighted how young people globally face barriers to accessing sport and all the advantages that come with it. 

“Often, that barrier is as simple as having a safe space to move and play. We are proud to partner with Sun Life to improve physical and mental wellbeing outcomes for marginalized youth. We hope this program, built with community and sustainability in mind, will help them develop life-long habits that will allow them to thrive." ~Fred Turner, Beyond Sport Executive Director

Sportscaster Apple David, Sun Life Chief Client Experience & Marketing Officer Carla Gonzalez-Chong, and basketball players Jollo Go and Marc Pingris at the mediacon

The initiative is part of Sun Life’s #MovementMatters campaign, which aims to promote physical activity as an important aspect of living healthier lives.

#MovementMatters gains momentum 

The campaign earlier kicked off with a 3x3 charity event simultaneously held in Manila and Jakarta, Indonesia from August 18 to 20. 

The Manila leg, dubbed “Sun Life 3x3 Charity Challenge,” was held at SM Megamall with a total of 349 participants led by various celebrities and basketball influencers such as Gab Banal, Ael Banal, Brent Javier, Jollo Go, Andre Felix, Thor Gomez, Brent Paraiso, John Custodio, Axel Torres, Pat Sugui, Kirst Viray, Ralph Molina Martin Reyes, Miguel Aytona, Hendrix Jim, and Martin Javier. 

Sun Life donated PHP 4,000 for every participant in both Manila and Jakarta, and for every like, share, comment, and post on social media with the hashtag #MovementMatters, paving the way for a total donation of PHP 40 million. 

Kids showed off their basketball skills at the Sun Life 3x3 Charity Challenge

The event also aligns with the participation of Team Canada and its top players in the 2023 FIBA Basketball World Cup happening in Manila. Sun Life is the Official Health & Wellness Partner of Canada Basketball. 

For more information, please visit www.sunlife.com and https://www.beyondsport.org/.

About Sun Life 

Sun Life is a leading international financial services organization providing asset management, wealth, insurance and health solutions to individual and institutional Clients. Sun Life has operations in a number of markets worldwide, including Canada, the United States, the United Kingdom, Ireland, Hong Kong, the Philippines, Japan, Indonesia, India, China, Australia, Singapore, Vietnam, Malaysia and Bermuda. As of June 30, 2023, Sun Life had total assets under management of $1.37 trillion. For more information, please visit www.sunlife.com. 

Sun Life Financial Inc. trades on the Toronto (TSX), New York (NYSE) and Philippine (PSE) stock exchanges under the ticker symbol SLF. 

Note to editors: All figures in Canadian dollars 

About Beyond Sport 

Beyond Sports invests in organizations, programs and networks that use sport to positively impact communities globally. Believing that when used with intention, sport provides a powerful pathway to effective solutions addressing complex societal issues, the foundation employs a unique and holistic approach that leverages a global network of sport for social change innovators, progressive organizations and expertise built up over nearly two decades. Since 2008, Beyond Sports has provided approximately $9.7M in grants to 389 projects across 63 countries in addition to in-depth capacity building support. For more information, visit https://www.beyondsport.org/.

Sun Life Philippines GoWell Studio, a virtual platform policy holders can exclusively access exercise and wellness videos

“We take pride in GoWell Studio’s team of highly credible experts and carefully curated content, all of which a member can access in the comforts of his own home. Taking care of ourselves remains crucial now that we are still in the middle of the pandemic. We invite everyone to become members of GoWell, Sun Life’s community that promotes holistic wellness through a fit and active lifestyle, healthy eating, and living a healthier life.” ~Gilbert Simpao, Sun Life Chief Marketing, and Client Experience Officer

Sun Life Philippines GoWell Studio

Sun Life Philippines Launch of GoWell Studio, a virtual platform where Gold members/Sun Fit & Well policy holders can exclusively access exercise and wellness videos. As part of its commitment to help Filipinos live healthier lives, Sun Life Philippines has launched a premier on-demand holistic wellness platform dubbed GoWell Studio. 

Sun Life Philippines GoWell Studio

Sun Life Philippines GoWell Studio

Sun Life Philippines GoWell Studio

GoWell Studio offers top-notch content such as follow-along exercise programs, guided meditation sessions, various masterclasses, short courses, and healthcare awareness and education. These will be led by some of the country’s leading fitness coaches, doctors, allied health professionals, and educators.

Sun Life Philippines GoWell Studio

Sun Life Philippines GoWell Studio

Sun Life Philippines GoWell Studio

Sun Life Philippines GoWell Studio

Sun Life Philippines GoWell Studio

Sun Life Philippines GoWell Studio

Sun Life Philippines GoWell Studio

Sun Life Philippines GoWell Studio

The platform will also provide members with a directory of experts from whom they can seek personalized health and wellness advice. The line-up includes:

• Ginastica Natural Philippines Founder Mark Cupino
• Bukodon, Yin and Vinyasa Yoga Instructor Anna Manalastas
• Myotherapist and Traditional Chinese Medicine Practitioner Filbert Tan
• Pilates Coach and Animal Flow Instructor Trisha Buhat
• Founder of Awake.ph and Modern-day Kriya Yogi Neil Salang
• Sound Healer Coach Yeyette San Luis
• World Kettlebell Club Strength and Conditioning Coach Tim Ayson
• Alab Pilipinas, UP men’s basketball, and Petrogazz Angels Volleyball team’s Strength and Conditioning Coach Chappy Callanta
• Sports Performance Specialist and F45 Functional Strength Coach Andro Amador

Sun Life Philippines GoWell Studio

Access to the GoWell Studio may be enjoyed exclusively by Sun Fit and Well, Sun Senior Care, and Sun Cancer Care policyholders simply by registering on the GoWell website gowell.com.ph.

Sun Life Philippines GoWell Studio

Sun Life Philippines GoWell Studio

Those who wish to know more about Sun Life’s health and accident insurance products are encouraged to consult a Sun Life advisor or visit sunlife.com.ph. For more about Sun Life’s health and wellness initiatives, visit gowell.com.ph and follow SunLifePH and GoWellPH on Facebook, SunLifePH and GoWellPH on Twitter, and SunLifePH and GoWellPH on Instagram. 

“Himig ng Pasasalamat” A Sun Life Online Christmas Concert for thei 125th Anniversary

“For us at Sun Life, this is an opportunity to thank our clients, advisors, employees and partners for their continued trust and support throughout our 125 years in the Philippines. More than that, this is also a chance for us to pay tribute to those at the frontlines in our battle against the pandemic and various calamities. We look forward to bringing some yuletide cheer in everyone’s homes. The year may have been a challenging one, but there is still reason for us to be thankful and celebrate Christmas.” ~Gilbert Simpao, Sun Life Chief Marketing and Client Experience Officer

As we bring 2020 to a close,  Sun Life Philippines invites you to “ Himig ng Pasasalamat” : A Sun Life Online Christmas Concert filled with hope and optimism for the year ahead. Experience the spirit of the holiday season with songs to lighten your soul as we bring you Ben & Ben and The Company.

While we still continue to face a lot of challenges, we also believe that there are a lot of reasons to be grateful for. Allow us to express our heartfelt gratitude to our clients, advisors and partners for the unwavering support that you have given Sun Life all these years. We also invite you to join us as we pay tribute to those at the frontlines in our continuing fight against the pandemic and the various calamities we survived together because of everyone who generously shared their blessings.  Come celebrate Christmas with us.

Sun Life Philippines is concluding its 125th anniversary by bringing together two of the most talented musical groups in the country, Ben&Ben and The CompanY, in a virtual OPM Christmas concert especially for clients, advisors, and employees. 

Entitled “Himig ng Pasasalamat,” the event will be held on December 18, 2020 at 8pm. Sun Life’s brand ambassadors Piolo Pascual, Matteo Guidicelli, Enchong Dee, Inigo Pascual, and Charo Santos-Concio are set to make an appearance, while the Mandaluyong Children’s Choir will perform a special number. 

 

Sun Life clients who will register for the concert will get a special treat, including access to a virtual venue which will simulate a live setting, making the experience more interactive. They will also qualify for a raffle where they can get a chance to win a Sun Life Prosperity Card loaded with P5,000 credits which can be invested in any of the Sun Life Prosperity Mutual Funds, an overnight stay for two in a Seda Hotel of choice, gift certificates, and P50,000 worth of investment credits. Given the limited slots, Sun Life clients are encouraged to register early through the registration link they will receive via email. 

To build up the excitement, Sun Life is counting down to the online Christmas concert with “12.5 Days of Pasasalamat,” a daily promo on its Facebook page until December 17, 2020. Participants can get a chance to win gift certificates, Sun Life Prosperity Cards, and special access to the “Himig ng Pasasalamat” virtual venue.

A replay of the concert will be shown to the public on December 28, 2020 via Sun Life’s Facebook page at www.facebook.com/SunLifePH. 

About Sun Life 

Sun Life is a leading international financial services organization providing insurance, wealth, and asset management solutions to individual and corporate clients. Sun Life has operations in a number of markets worldwide, including Canada, the United States, the United Kingdom, Ireland, Hong Kong, the Philippines, Japan, Indonesia, India, China, Australia, Singapore, Vietnam, Malaysia and Bermuda. As of September 30, 2020, Sun Life had total assets under management of CAD $1,186 billion. For more information, please visit www.sunlife.com. 

Sun Life Financial Inc. trades on the Toronto (TSX), New York (NYSE) and Philippine (PSE) stock exchanges under the ticker symbol SLF.

Sun Life SUN Talks Campaign to empower Filipinos to rise above COVID-19

“We would like to help Filipinos channel their energies towards actions that would help them prepare for the future. While there is still much uncertainty as our country continues to deal with the pandemic, there are steps that they can take now to make sure they and their loved ones can look forward to brighter days. Through this campaign, we want to show Filipinos how they can emerge from this pandemic stronger, healthier, and financially resilient, so they may look forward to a brighter tomorrow. This campaign is an opportunity for us to reiterate our commitment to Filipinos and partner with them on the journey to recovery. No matter the difficulties, as long as we work hand in hand, we can surely rise together to a bright new world.” ~Mylene Lopa, Sun Life Chief Marketing and Client Officer

This year has turned out to be so different from what we're all expecting. I'm sure you all had your respective plans for 2020 but we all have to make different plans in light of the current pandemic. I myself had ahead of time planning for my 40'th birthday and family reunion but like anyone else, we had to prioritize the more important matters during the lockdown.

Sun Life of Canada (Philippines), Inc. (“Sun Life”) is enjoining Filipinos to begin their journey to recovery with a campaign dubbed “Rise Together to a Bright New World.”

The campaign was launched as part of Sun Life’s annual commemoration of Financial Independence Month every June. It features initiatives ranging from online financial literacy sessions to digital tools, all of which aim to empower Filipinos to get back on track in their financial goals, as well as their health and wellness aspirations.  

The pandemic calls upon Sun Life help recover to be able to rise together to a bright new world. Their efforts continue they accelerated their digital capabilities so they may continue serving new and existing clients. They're conducting various financial literacy webinars so clients may know how they can be on track with their financial goals. Continue Creating new products that could help client's needs, their advisors undergo continuous training so that they're equipped to assists their clients in these very extraordinary times. So that they can offer the best service possible yet they remain to focus on their purpose to help Filipinos achieve lifetime financial security and live healthier lives. 

“Rise Together to a Bright New World” is rooted in an online survey conducted by Sun Life among its clients from May 11 to 29, 2020 to know how the pandemic has affected them, and so the company could respond to their needs appropriately. Results showed that their top concerns were the physical health of their family (71%), the health of the economy (71%), their children's education (69%), providing support for an elderly member of the family (61%), and the ability to save for the future (63%).

Asked about what negative impact the pandemic has had on their lives, the respondents shared that it affected their financial situation (48%), the ability to socialize with friends (44%), and getting enough physical ability (31%).

But while 63% of the respondents expressed concern about the current situation, 68% remained hopeful about the future. In a separate survey, 62% are putting in place recovery plans with 68% saying that they will start saving more and building their emergency fund, 57% looking for more financial advice, and 53% investing in family’s health.

Empowerment through financial literacy

A pioneer of financial literacy multimedia campaigns, Sun Life has launched Sun Talks, a series of online financial literacy sessions held in webinar format and as Facebook live streams.

The webinar series featured Wealth Coach Chinkee Tan, Life, and Personal Finance Guru Randell Tiongson, Sun Life Chief Business Development Strategy Officer Michael Manuel, and Sun Life Distribution Support and Strategy Head Jenny del Mundo, who shared how Filipinos can pursue their financial goals and what financial instruments such as insurance and investments they can utilize. Meanwhile, health and wellness took center stage in the webinars with Dr. Anne Louise Gabriel-Chan of Chinese General Hospital and Medical Center, Dr. Candy Drilon-Dalman of Centro Holistico, Life and Corporate Coach Kimi Lu, and Sun Life Health and Accident Head Lirio Ang-Torres.

Sun Life Brand Ambassadors:

• Piolo Pascual
• Matteo Guidicelli
• Enchong Dee
• Inigo Pascual

Were featured in Facebook Live events, where they shared about learnings amid the pandemic as they faced issues specific to their respective life stages. Experts from Sun Life were likewise on hand in each session to give practical tips on how viewers can stay on track in their financial journey. These talks, along with other relevant content and tools, are available in a hub called STORES or Sun Talks Online Resource at www.sunlife.com.ph. 

The learning will continue in the Sun Talks Virtual Conference happening on June 27, 2020, starting at 10am. The whole day virtual gathering will tackle money matters and health and wellness, and will also have sessions specifically for business owners and overseas Filipinos. 

Features a prominent lineup of speakers, including:

• Business Speaker and Consultant Francis Kong
• Wealth Coach Chinkee Tan
• Strength and Conditioning Specialist Chappy Callanta
• Personal Development & Wellbeing Coach Avril Rodriguez
• Nurture Wellness Village Founder Cathy Turvill
• Department of Trade and Industry Director Jerry Clavesillas
• Stephane Sanchez of CX Advisory
• Professor Eric Soriano
• Entrepreneur RJ Ledesma
• Economics professor Dr. Alvin Ang
• Overseas Filipino and Financial Literacy Advocate Pablo Santos

Sun Life’s very own will likewise share their expertise, including:

• Sun Life President Alex Narciso
• Chief Marketing and Client Officer Mylene Lopa
• Head of Distribution Support and Strategy Jenny del Mundo
• Head of Business Support Cary Casipit

Enhancing digital capacity

To further enable Filipinos to take concrete steps towards recovery while staying safe in their own homes, Sun Life has likewise been boosting its digital capacity. 

Sun Life recently launched a digitally-enabled sales process that will allow Filipinos to stay financially protected from the safety of their own home during the COVID-19 pandemic. Through this process, clients can connect virtually to get professional financial advice from Sun Life advisors to learn about the insurance products that fit their needs and avail of these solutions. For those who have no Sun Life advisor yet, they can simply go to advisormatch.sunlife.com to connect with one and receive a free consultation.

Meanwhile, the company’s website, sunlife.com.ph, houses tools such as the Life Insurance Calculator, Investment Calculator, and e-Quote, which can help users check their progress in their financial journey. 

Sun Life has also expanded its suite of digital insurance products for registered Lazada members. To know more about the products, registered Lazada members simply need to visit www.lazada.com.ph/sunlife. As for those who wish to invest in mutual funds, they may go to www.sunlifefunds.com to open an account and start investing in the Sun Life Prosperity Funds.

Onward to a Brighter Future

“Rise Together to a Bright New World” was inspired by the courage of Filipinos to rise above challenges. Sun Life, which is marking its 125th anniversary in the Philippines this year, has been with Filipinos through triumphs and struggles through the years. The company remains confident that they will pull through as they always have, and that better days are on the horizon.

This message is encapsulated in a digital video entitled “Rise Together”, which will soon be released on Sun Life’s Facebook page, www.facebook.com/SunLifePH. Related materials will likewise be posted on Twitter at http://twitter.com/SunLifePH, Instagram at https://www.instagram.com/SunLifePH, and Youtube at https://www.youtube.com/user/SunLifePH.

About Sun Life

Sun Life is a leading international financial services organization providing insurance, wealth, and asset management solutions to individual and corporate clients. Sun Life has operations in a number of markets worldwide, including Canada, the United States, the United Kingdom, Ireland, Hong Kong, the Philippines, Japan, Indonesia, India, China, Australia, Singapore, Vietnam, Malaysia, and Bermuda. As of March 31, 2020, Sun Life had total assets under management of $1,023 billion. For more information, please visit www.sunlife.com.

Sun Life Financial Inc. trades on the Toronto (TSX), New York (NYSE) and Philippine (PSE) stock exchanges under the ticker symbol SLF.