Play for Life: Sun Life marks Financial Independence Month with announcement of new game and more activities

“Financial freedom starts with a choice. This is why we are set to launch Play for Life: A Game of Choices. We want to equip Filipinos with the knowledge to make informed decisions on their financial journey. By making financial literacy more engaging and accessible, we hope to empower individuals to take control of their future and make life choices with confidence.” ~Carla Gonzalez-Chong, Chief Client Experience and Marketing Officer of Sun Life Philippines

What if you could give your financial journey a test drive? That is exactly what you can do with Sun Life's upcoming game, Play for Life: A Game of Choices, which will be released in June 2024. Sun Life is launching engaging activities this Financial Independence Month to promote financial literacy among Filipinos using gamification elements.

Embark on Your Financial Journey with Play for Life

Play for Life is a free single-player online game that simulates real-world financial decisions. The goal of the game is to achieve your desired life goals by making strategic financial and life decisions while navigating the ups and downs.

At the start of the game, players define their life goals and choose a character that represents a career. The gameplay revolves around rolling dice and guiding pieces across the board to squares that correspond to the dice outcome. The board features spaces that offer life-enhancing opportunities ('Life Wins'), present challenges ('Life Happens'), or require critical financial decisions ('Life Choices'), allowing players to use their accumulated funds strategically. 

ou win the game when you've accumulated enough play money to meet your life goal. The journey entails dealing with both positive and negative situations, reflecting the essence of life's financial planning and decision-making.

Ms. Carla Gonzalez-Chong

Chief Client Experience and Marketing Officer of Sun Life Philippines

Step into the World of Play for Life

For a more immersive experience, a roving life-size version of Play for Life will be available in select locations across the country. Navigate massive game boards and make real-life decisions at SM Megamall from June 22 to 23, 2024, SM Sta Rosa from July 27 to 28, 2024, SM Lanang in August 2024, SM Iloilo from September 14 to 15, 2024, and SM Pampanga from October 26 to 27, 2024. To engage the mobile gaming community, the life-size version of Play for Life will be released in collaboration with Talon Esports, a leading esports and gaming organization. There will also be table-top boardgame versions of Play for Life that you can enjoy with friends, family, and even Sun Life financial advisors.

Those interested to learn more about Sun Life’s new game, Play for Life: A Game of Choices, may visit http://sunlife.co/playforlife.

Rank Your Money Moves with Sun Life’s New TikTok Filter

Sun Life expanded its commitment to financial empowerment by launching an interactive TikTok filter called "Rank Your Money Moves". This gamified filter allows users to rank various priorities, including love life, food, travel, and other potential financial moves. Once priorities have been placed in order, the user gets a fun and playful financial personality type depending on how they ranked their money moves.

Try out Sun Life’s new TikTok filter here: https://sunlife.co/RankYourMoneyMoves

Marking 9 years of Financial Independence Month

Financial Independence Month is Sun Life's annual campaign to encourage clients to pursue financial preparedness at all stages of life. It was launched in 2015 with the goal of making the national celebration of Independence Day more personal and meaningful by focusing on the pursuit of a better future.

About Sun Life

Sun Life is a leading international financial services organization providing asset management, wealth, insurance and health solutions to individual and institutional Clients. Sun Life has operations in a number of markets worldwide, including Canada, the United States, the United Kingdom, Ireland, Hong Kong, the Philippines, Japan, Indonesia, India, China, Australia, Singapore, Vietnam, Malaysia and Bermuda. As of March 31, 2024, Sun Life had total assets under management of $1.47 trillion. For more information, please visit www.sunlife.com.

Sun Life Financial Inc. trades on the Toronto (TSX), New York (NYSE) and Philippine (PSE) stock exchanges under the ticker symbol SLF.

Note to editors: All figures in Canadian dollars.

Ito Ang Araw Mo: Sun Life Rallies Millennials to take action on their goals

“The times we are in may have pushed Millennials to put their goals on hold, but it also brought out their creativity, resourcefulness, and undeniable spirit. They are well equipped to fulfill all their dreams, even as they navigate their way in a new environment. It all begins with recognizing the start of this new chapter in their lives, taking control of what they can accomplish today, while working on their bigger goals in the future with Sun Life as their partner. There may have been a tremendous shift in our lives, but Millennials have the power to realize their goals and aspirations. It can start today. Ito ang araw nila, and it would be Sun Life’s honor to be their partner for life in this journey.” ~Gilbert Simpao, Sun Life Chief Marketing and Client Experience Officer

Ito Ang Araw Mo: Sun Life Rallies Millennials to take action on their goals

The road to financial wellness is best achieved when one starts early. Through sound guidance and with the right partner, one builds habits that will help them achieve their goals to a worry-free future.

Sun Life Philippines will rally Millennials to hit the restart button on their dreams with a new digital campaign that prompts them to claim a new beginning in their journey towards a brighter future.

Ito Ang Araw Mo: Sun Life Rallies Millennials to take action on their goals

In the light of all our worries in the past year,  resilience played a major part in letting us learn how to reset and revisit what we have done best, and can do better. 

These bright habits on self-improvement, relationships, and personal finance will be reinforced through a Facebook community where they can avail of mini mentorship programs, weekly challenges, and exclusive promos in the company of their fellow goal-achievers.

Ito Ang Araw Mo: Sun Life Rallies Millennials to take action on their goals

The “Ito ang Araw Mo” campaign takes inspiration from the pursuits of the Millennials who are keen on building their career, growing their wealth, and finding self-enrichment amid the pandemic. 

Ito Ang Araw Mo: Sun Life Rallies Millennials to take action on their goals

To inspire and enable them with specific actionable to-dos, Sun Life will hold an interactive workshop entitled “Build Bright Habits to Reach Your Goals” on March 20, 10am, featuring international author, speaker, and life coach Dr. Christine Carter and AHA! Behavioral Design Managing Director TJ Agulto.

Ito Ang Araw Mo: Sun Life Rallies Millennials to take action on their goals

Those ready to craft their financial plans and be experts in handling their money are encouraged to seek the help of a Sun Life advisor, who can help them create a financial roadmap that matches their needs and will put them in a better position to make their plans a reality.

Ito Ang Araw Mo: Sun Life Rallies Millennials to take action on their goals

“Ito Ang Araw Mo” updates and other relevant information will be posted on Sun Life’s various online platforms for those who wish to take part in the activities and for those looking for added inspiration.

Ito Ang Araw Mo: Sun Life Rallies Millennials to take action on their goals

Entitled “Ito ang Araw Mo,” the campaign launches on March 8 with a digital video highlighting the unique experiences of today’s generation, such as graduating in a virtual ceremony, exploring gaming as a career, pursuing online entrepreneurship, and starting a new family in extraordinary times. 

• “Ito ang Araw Mo,” highlights the unique experiences of today’s generation, through the use of the digital platform.
• Sun Life Philippines will rally Filipinos to hit the restart button on their dreams with a new digital campaign
• The campaign focuses on the  pursuits of the Millennials working on their bigger goals and how to reach these goals with Sun Life as 
• their partner
• The campaign will also discuss the role of a Sun Life advisor, in making the plans of today’s generation a reality
• Sun Life will launch various activities in line with this campaign, including one that will feature a renowned international speaker

Ito Ang Araw Mo: Sun Life Rallies Millennials to take action on their goals

Ito ang Araw Mo campaign can help you restart your financial journey. Renew your commitment to a better future.

It will be posted on Sun Life’s social media assets, SunLifePH on Facebook, Twitter, and Instagram to ignite the Millennials’ motivation to chase after their personal pursuits.

For more information please visit www.sunlife.com.

 

About Sun Life 

Sun Life is a leading international financial services organization providing insurance, wealth and asset management solutions to individual and corporate clients. Sun Life has operations in a number of markets worldwide, including Canada, the United States, the United Kingdom, Ireland, Hong Kong, the Philippines, Japan, Indonesia, India, China, Australia, Singapore, Vietnam, Malaysia and Bermuda. As of December 31, 2020, Sun Life had total assets under management of $1,247 billion. 

Sun Life Financial Inc. trades on the Toronto (TSX), New York (NYSE) and Philippine (PSE) stock exchanges under the ticker symbol SLF. 

Sun Life Philippines GoWell Studio, a virtual platform policy holders can exclusively access exercise and wellness videos

“We take pride in GoWell Studio’s team of highly credible experts and carefully curated content, all of which a member can access in the comforts of his own home. Taking care of ourselves remains crucial now that we are still in the middle of the pandemic. We invite everyone to become members of GoWell, Sun Life’s community that promotes holistic wellness through a fit and active lifestyle, healthy eating, and living a healthier life.” ~Gilbert Simpao, Sun Life Chief Marketing, and Client Experience Officer

Sun Life Philippines GoWell Studio

Sun Life Philippines Launch of GoWell Studio, a virtual platform where Gold members/Sun Fit & Well policy holders can exclusively access exercise and wellness videos. As part of its commitment to help Filipinos live healthier lives, Sun Life Philippines has launched a premier on-demand holistic wellness platform dubbed GoWell Studio. 

Sun Life Philippines GoWell Studio

Sun Life Philippines GoWell Studio

Sun Life Philippines GoWell Studio

GoWell Studio offers top-notch content such as follow-along exercise programs, guided meditation sessions, various masterclasses, short courses, and healthcare awareness and education. These will be led by some of the country’s leading fitness coaches, doctors, allied health professionals, and educators.

Sun Life Philippines GoWell Studio

Sun Life Philippines GoWell Studio

Sun Life Philippines GoWell Studio

Sun Life Philippines GoWell Studio

Sun Life Philippines GoWell Studio

Sun Life Philippines GoWell Studio

Sun Life Philippines GoWell Studio

Sun Life Philippines GoWell Studio

The platform will also provide members with a directory of experts from whom they can seek personalized health and wellness advice. The line-up includes:

• Ginastica Natural Philippines Founder Mark Cupino
• Bukodon, Yin and Vinyasa Yoga Instructor Anna Manalastas
• Myotherapist and Traditional Chinese Medicine Practitioner Filbert Tan
• Pilates Coach and Animal Flow Instructor Trisha Buhat
• Founder of Awake.ph and Modern-day Kriya Yogi Neil Salang
• Sound Healer Coach Yeyette San Luis
• World Kettlebell Club Strength and Conditioning Coach Tim Ayson
• Alab Pilipinas, UP men’s basketball, and Petrogazz Angels Volleyball team’s Strength and Conditioning Coach Chappy Callanta
• Sports Performance Specialist and F45 Functional Strength Coach Andro Amador

Sun Life Philippines GoWell Studio

Access to the GoWell Studio may be enjoyed exclusively by Sun Fit and Well, Sun Senior Care, and Sun Cancer Care policyholders simply by registering on the GoWell website gowell.com.ph.

Sun Life Philippines GoWell Studio

Sun Life Philippines GoWell Studio

Those who wish to know more about Sun Life’s health and accident insurance products are encouraged to consult a Sun Life advisor or visit sunlife.com.ph. For more about Sun Life’s health and wellness initiatives, visit gowell.com.ph and follow SunLifePH and GoWellPH on Facebook, SunLifePH and GoWellPH on Twitter, and SunLifePH and GoWellPH on Instagram. 

SunPIOLOgy TR10 2018: Bike, Run+Play, Give back to Live Healthier Lives

"Wellness has been one of our key initiatives for the past years. Now, we are strengthening our message by inspiring more people to ’live healthier lives’. With our line of new-generation Health and Accident products, Go Well community events, and partnerships such as SUNPIOLOGY, we want to show Filipinos how health and wealth shine brighter together." ~Ms. Mylene Lopa, Sun Life Chief Marketing Officer

Sunpiology has come a long way and it has been a decade of nothing but helping others enjoy sports in a healthy way. Last September 24 at Novotel happened the SunPIOLOgy Trio Press Conference with Sun Life Ph executives and of course Papa P himself Mr. Piolo Pascual.

SunPIOLOgy is a charity-sporting event from Sun Life Philippines and its ambassador Piolo Pascual. Turning a decade old, a TR10 of events will thrill its fans to raise funds for education, diabetes awareness, and help more Filipinos live healthier lives.

Our mission is to help Filipinos achieve lifetime financial security and live healthier lives.

With the benefit of raising funds for education, diabetes awareness, and help more Filipinos live healthier lives isn't that such a good cause to be part of the Sunpiology TR10 2018.

There are three ways to be part of this milestone:

1. SUN CYCLE PH on November 17, 2018, at Bonifacio Global City
2. SUN LIFE RESOLUTION RUN on January 26, 2019, at Camp Aguinaldo
3. SUN vs STARS with Star Magic on January 26, 2019, at Camp Aguinaldo

"Looking at them at times riding along at 40-km an hour and they look completely comfortable, it's obvious to me that the level of Filipino riders over the last four years has really improved. I can see them more at ease with the bike and riding faster, looking stronger." ~Mr. Robbie McEwen

Bike with SUN LIFE CYCLE PH
With the growing interest in biking and its health benefits, SUN LIFE CYCLE PH once again takes riders around four cities (Taguig, Makati, Manila, and Pasay) in routes fit for beginner and seasoned bikers. Organized by Sunrise Events, SUN LIFE CYCLE PH categories include a:

• Family Ride (30mins dun)
• Tricycle Ride (100m and 500m)
• Short Ride (20km)
• Long Ride (40km)

Celebrity cycling enthusiasts like SunLife ambassadors Matteo Guidicelli and Piolo Pascual will be leading the race. Interested parties may register at www.sunlife.cycleph.com.

Run with SUN LIFE RESOLUTION RUN
Part of SunPIOLOgy TR10 is the SUN LIFE RESOLUTION RUN. It has evolved into a regional spectacle with counterparts in different Sun Life Asia territories. Aside from the Philippines, a Resolution Run to kick diabetes and live healthier lives will also happen in:

• Malaysia (January 13)
• Indonesia (January 20)
• HongKong (January 27)
• Vietnam (January 27)

Here in the Philippines, the charity Run will retain its charm of a gun start by sunset as the country's biggest stars race for beneficiaries Hebreo Foundation, Institute for Studies on Diabetes Foundation, Nordhoff Foundation, and Star Magic scholars. Registration is now open at www.sunpiology.com.

From art auctions to obstacle courses,

SunPIOLOgy has come a long way.

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The Sun Life Aquathlon Presscon

“The demand for multisport races in the country has been growing significantly over the years, and SunLife is happy to nurture the Filipinos' interest to become fitter and healthier through sports. This is definitely aligned with our thrust of helping Filipinos live healthier lives. The success of last year’s Aquathlon, which attracted a total of 422 racers, has been truly inspiring,and we look forward to offering another exciting race to this year's participants.” ~Mylene Lopa, Sun LifeChief Marketing Officer

"Series Championship" The Sun Life Aquathlon, which attracted a total of 422 racers last year, is now on its second year. The event is set to be held on October 14 at the Vermosa Sports Hub in Imus, Cavite.

Athletes interested in multisport racing will once again have a venue to test their skills, as Sun Life Financial Philippines, in partnership with BikeKing Philippines, brings back the Sun Life Aquathlon.

The Sun Life Aquathlon is designed to be the perfect race for the newbie who wishes to get his/her feet wet in multisport, while it also gives the race-honed athlete a variation in his/her training program. The individual category will cover different age groups and will offer Standard and Petite distances. Meanwhile, the relay category will have slots for all-male, all-female, mixed, and family teams, but will only offer the Standard distance.

Registration for the Sun Life Aquathlon will be until September 16 or until slots last. For more details and to register for the Sun Life Aquathlon, go to www.bikekingphilippines.com.

About Sun Life FinancialSun Life Financial Inc. ("SLF Inc.") is a leading international financial services organization providing insurance, wealth and asset management solutions to individual and corporate Clients. Sun Life Financial has operations in a number of markets worldwide, including Canada, the United States, the UnitedKingdom, Ireland, Hong Kong, the Philippines, Japan, Indonesia, India, China, Australia, Singapore, Vietnam, Malaysia, and Bermuda. As of December 31, 2017, Sun Life Financial had total assets under management ("AUM") of $975 billion. For more information, please visit www.sunlife.com.Sun Life Financial Inc. trades on the Toronto (TSX), New York (NYSE) and Philippine (PSE) stock exchanges under the ticker symbol SLF.