Burger King introduces BK Krispper Fried Chicken with Signature Smokey Kick

"With BK Krispper™, we wanted to raise the bar on fried chicken and do it in a way that's unmistakably Burger King. People already expect fried chicken to be crispy and juicy. What makes BK Krispper™ different is that signature smoky, flame-grilled taste baked into every bite – a product that's true to our heritage and gives consumers a whole new reason to choose Burger King." ~Kristine Wong, Assistant Vice President and Head of Marketing at Burger King Philippines

Known for flame-grilled burgers, Burger King brings its signature bold flavor to one of the country's biggest food categories with the nationwide launch of BK Krispper.

Burger King is famous for its unique smoky, flame-grilled burgers. Burger King's Whopper® is renowned for its flavor. Now that BK Krispper, Burger King's first fried chicken with a unique smoky flavor, has been introduced nationwide, that same bold flavor is finding its way into one of the most popular food categories among Filipinos.

The crispy skin and juicy, tender meat that Filipino customers adore are combined in Burger King's newest fried chicken. According to Unilever Food Solutions' 2022 consumer insights, these are still crucial features that Filipino diners look for in fried chicken. In addition to offering guests a new way to savor a well-known favorite, BK KrispperTM delivers both while introducing a distinctive smoky flavor inspired by Burger King's flame-grilled character.

Burger King has created a fried chicken that upholds the fundamental principles of the company. In a category where many options taste "usually good," the juicy chicken and crispy coating are complemented by the smoky finish, creating a satisfying bite.

Whether you've been a longtime Burger King fan or are just looking for your next favorite fried chicken, BK KrispperTM combines the brand's signature smoky flavor with the popular juicy meat and crispy skin for a bite that is all Burger King.

Now available in Burger King stores nationwide, BK Krispper™ is ready for Filipinos everywhere to discover what makes it different. Crisppy. Juiccy. Smoky. For the latest news and updates, check out on Instagram.

About Burger King:

Founded in 1954, the Burger King® brand is a global fast-food hamburger chain known for food quality and value as the only place guests can get the iconic flame-grilled Whopper® sandwich. The Burger King system operates nearly 20,000 locations in more than 120 countries and territories. Burger King is part of Restaurant Brands International Inc. ("RBI"), one of the world's largest quick service restaurant companies with nearly $48 billion in annual system-wide sales and roughly 33,000 restaurants in more than 120 countries and territories. RBI owns four of the world's most prominent and iconic quick service restaurant brands – BURGER KING®, TIM HORTONS®, POPEYES®, and FIREHOUSE SUBS®. To learn more about the Burger King brand, please visit the Burger King brand website at www.bk.com or newsroom at news.bk.com, and follow us on Facebook, X, Instagram and TikTok.