Galaxy Racer, Inclusively Yours

"It is a movement never seen before and is quite evident in the Philippines. We see more and more creative content crafted by unique individuals. This movement inspired us (in Galaxy Racer) to create a talent management arm, GXR Creators. GXR Creators' primary agenda is to connect brands with its audiences through GXR's pool of creators. GXR Creators will continue to support our talents, providing them meaningful career advice and the chance to connect them with brands that align with their messaging. The opportunity to reach a more significant number of audience is immense, by simply collaborating with our creators." ~Marcia Guillermo, Galaxy Racer's Country Manager

Galaxy Racer story featuring top-rating Content Creators, Kristine Santamena, Yna Magenda, and Kitz Cua.

Galaxy Racer (GXR), a Transmedia Powerhouse leading the way in esports, content creation, music, and sports, also shows how to lead and cultivate a culture of inclusion. With thousands of team members spread out across the globe, from members of the organization to esports teams to content creators, GXR is indeed a community of diversity.

The world is evolving into a generation with more younger people than ever in our history. And this younger generation is inherently inclusive as opposed to any other generation before it. Their worldview is more expansive as the information channels are wide open, and communication is no longer bordered and limited. It is the internet age, and open-mindedness falls under a fresher and broader definition. 

This generational evolution has created a new breed of information sources that we now commonly refer to as content creators. They dominate the online sphere, from social media platforms to websites, blogs, and vlogs. Each has something unique to offer, and their uniqueness has spurred a fanatical following that is admirable in many ways.

GXR Creators is proud to be collaborating with notable creators like Kitz Cua, Yna Magenda, and Kristine Santamena. With millions of followers across different platforms, these creators (clearly) set themselves apart from other creators through their content. 

Kitz Cua, GXR Creator

"I used to do cosplay videos where I lip-sync to a song or do a dance, but it did not do well. I decided to showcase transitioning from my usual self to a character with my video editing style, which worked well. With Wild Rift, I get to enjoy the game and the interaction with my followers. The streaming community is so tight-knit that almost everyone knows everyone, and I have made many genuine friends.

" ~Kitz Cua

Initially a cosplayer, Kitz Cua, found her home in TikTok and Twitch, where she feels very comfortable creating content and has successfully nurtured a friendly and supportive community. She also livestreams playing Wild Rift.

Yna Magenda, GXR Creator

"Just have fun and make sure you're happy with what you're doing. It helps me to relax, and I decided to Livestream to share with everyone how happy it makes me and to allow my supporters to play with me." ~Yna Magenda, GXR Creator

Yna Magenda, another GXR Creator talent. An avid player of Mobile Legends and streams her plays online. But more than this, Yna shares that the acceptance as "nanay" is the most memorable part of his online career.

Kristine Santamena, GXR Creator

"At the beginning, I was always nervous, but eventually, I got the hang of it, and it became more of a routine." Adding delightedly, "I was encouraged to do it more regularly when I started noticing that my followers were increasing and are watching more regularly to the point that I memorized most of their names. I know gaming and streaming are male-dominated fields, but I do not let that affect me, even when there are negative comments. I just focus on improving my gameplay, being more respectful, not thinking about the negative, and being a good example to both my male and female audiences." ~Kristine Santamena

An early adopter, Kristine Santamena, started to stream as early as 2018. 

Kitz, Yna, and Kristine share a common desire: To always keep their audiences happy, the key to keeping their community together and supportive of whatever they put out as their unique content.

Website: https://galaxyracer.gg  

Facebook: https://facebook.com/GalaxyRacerPH

Instagram: https://instagram.com/GalaxyRacerPH

TikTok: https://tiktok.com/@GalaxyRacerPH

YouTube: https://youtube.com/c/GalaxyRacerPH

LinkedIn: https://linkedin.com/company/galaxy-racer-dxb

About Galaxy Racer

Galaxy Racer (GXR) is a Transmedia Powerhouse focused on Esports, Content Creators, Music and Sports, with over 100 content creators amassing over 500 million followers and generating over 2.5 billion monthly views. Galaxy Racer was founded in 2019 by Paul Roy. 

Galaxy Racer has a presence in Southeast Asia, Middle East North Africa (MENA), North America, South Asia, Europe.

 

Nigma Galaxy, its competitive esports division, has an impressive roster of ten esports teams in Dota 2, League of Legends, CS:GO, Fortnite, VALORANT, PUBG Mobile, BGMI and Free Fire.

Galaxy Racer provides live streaming and gaming talents with brand endorsement deals, streaming contracts, creator collaborations, digital rights management, monetization, offline event opportunities, social media management and content programming. 

A Talk With An Esports Dad

"Time is a luxury, and having it well spent is better than just being there doing nothing. I have been growing companies since before had children, but having children made me realize that I was and am practically the same on both ends. I give my children, as with my team, the same opportunities to speak and be heard, make their own mistakes and learn, and know I am here to mentor them whenever possible. I will support my children if they choose to be engaged in esports or content-creation. Like any other endeavor, it requires passion and perseverance. And as long as they have it to keep pushing forward. I sometimes do not get it right the first time. But I usually remember that I have a vital role to play. And step-up whenever it is needed. I believe I have a role to play in it, and everyone else has to do theirs. This will ensure that the industry will thrive and prosper. If there is one thing I would like my children to mirror, allow me to quote, Don't stop when you're tired. Stop when you're done." ~Mitch Esguerra, CEO of Southeast Asia at Galaxy Racer

Given this, fathers always want to be the best example to their children. Undeniably, children mirror who they admire, and in most cases, it is their fathers they seem to mirror the most. They revere them, follow them, and wish to be more like them. It is an intrinsic quality that fathers are emulated by their children.

Mitch Esguerra is a testament to this. Despite his demanding role as the CEO of Southeast Asia at Galaxy Racer, the most prominent esports, lifestyle, and content organization, he remains the foundation of his family of seven (including their great-grandmother and their beloved nanny).

With three children, a creative adolescent, a pre-schooler princess, and a toddler, he carefully manages his time with them as he relates. 

He describes himself as an authoritative parent, solving problems (together) with his children, setting clear rules and expectations, and with open communication and natural consequences. 

Mitch shares that his experiences as a parent are not a step away from how he manages the many startup companies, including Galaxy Racer.

As a father, Mitch is a simple man who prefers to travel and have unique experiences with his children, allowing them to recognize how big the world is to explore. And it is indeed a big world out there as Mitch himself experiences leading the establishment, growth, and scale of Galaxy Racer's regional operations across the Philippines, Malaysia, Singapore, Thailand, and Indonesia. Aiming to create Galaxy Racer, a transmedia powerhouse in the region's esports, gaming, and content-creating industry.

Being at the helm of the largest gaming and lifestyle organization, en route to the largest transmedia powerhouse in the world. A piece of advice from one father to another with children who are into esports and content creation.

According to Mitch, being a father is not always rainbows and butterflies.

A similar reality he faces with Galaxy Racer and its expansive ecosystem.