“Hindi magiging ganito si Alyssa kung wala yung tulong ng mga taong nasa paligid ko… Ako po ay nagpapasalamat sa inyo (Alyssa wouldn't be like this without the help of the people around me… I am grateful to all of you). I love you all. Thank you is not enough, but thank you for being there for me always. To my mom, thank you so much for bringing me into this beautiful world and introducing me to the most beautiful people.” ~Alyssa Segura
Every child who grows up with love, understanding, and support often has a village of adults who quietly help them along the way.
In many Filipino families, care is shared throughout generations and communities. It comes from parents who work tirelessly to provide, lolas who give guidance, titas who step in when needed, teachers who offer assistance, and caregivers who treat children as their own. These consistent actions of support, though often inconspicuous, foster a sense of security, confidence, and belonging in kids.
This Mother's Day, McDonald's Philippines is honoring shared motherhood with a new documentary that honors people who help parents raise their kids.
McDonald's Philippines is continuing its Mother's Day celebration of shared motherhood with a new documentary video that honors those who assist raise a kid alongside their parents.
A Daughter’s Moving Tribute
Alyssa Segura, the main character of the documentary, talks about how her life was impacted by her mother's everlasting love and the community that helped her grow and succeed. In the film, Alyssa throws a small but meaningful celebration at McDonald's for the women who helped her along the way, such as her grandmother, aunts, teachers, and Yaya.
As the story develops, the film explores how common ways to exhibit compassion include being there, giving advice, encouraging, and simply being present during life's challenges and successes.
Everyone who supported her while she raised Alyssa is honored in the documentary. Alyssa also expresses her gratitude through sign language.
Ultimately, the film serves as a reminder that motherhood is rarely a solo endeavor. Every child has a village of people behind them, and their love has a lasting impact.
“At McDonald’s Philippines, we honor everyone who is a part of this village. This Mother’s Day, we look forward to celebrating these women through shared meals and meaningful moments in our store.” ~Ada Almendras-Lazaro, Chief Marketing Officer of McDonald’s Philippines
Watch McDonald’s Mother’s Day videos in McDonald’s Philippines' online channels (@mcdo.ph on Facebook, @mcdo_ph on Instagram and TikTok).
Here is the link to the video: https://www.facebook.com/reel/1659774788386671
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